SUMMARY

This position is considered hybrid for candidates living in the Rochester, NY area
This position offers an exciting opportunity to drive business results for multiple enterprise-level clients across categories and geography. The creative services team at Butler/Till is new and growing, offering a dynamic team environment and a host of opportunities for growth. A successful Associate, Creative Specialist should have the growing ability to handle reasonably complex issues and problems while leaning on the support of senior level staff for more complex issues.
The Associate Creative Specialist will assist in the research, development, and delivery of creative solutions for our clients, that help tell their brand stories through an integrated marketing approach, backed by a foundation of data-driven decision-making. They will focus their passion on creating unique brand voices, curating relevant and impactful messages, and utilizing their research skills to assist in the development of outstanding, personalized creative. An Associate, Creative Specialist has the growing capability to excel in one or more creative competency, while developing the skills needed to support all.

REQUIRED QUALIFICATIONS

• 1+ years of creative design experience.
• Developing knowledge in graphic design or multimedia production, tools, software, editing, and creative principles needed in concept, creation, and production (Adobe Creative Suite, Canva, Sketch, Figma, etc.).
• 1+ years of design and writing with for a marketing function.
• Developing knowledge in data-driven decision-making that positively impact marketing campaign outcomes.
• Portfolio demonstrating specialized skill application in a professional setting.
• Ability to assist in the translation of conceptual ideas into tangible design solutions.
• Willingness to receive and incorporate feedback to refine work.
• Gather information and materials needed for design.
• Performs work under general supervision.
• Strong verbal, written, and communication skills.
• Strong grammatical knowledge; experience proofing and editing content.
• Proven track-record of attention-to-detail
• Developing multi-tasking and decision-making skills
• Developing strategic insight and analytical skills
• Professional demeanor

PREFERRED QUALIFICATIONS

• Agency experience
• Ability to use social media planning, scheduling & posting software.
• Experience using Hootsuite

CORE COMPETENCIES

• CUSTOMER FOCUS/CLIENT INTIMACY: seeking to understand client business challenges/needs and delivering continuous value to our clients.
• COLLABORATIVE: working with teams and across the organization with ease?
• OWNER AGILITY: able to continuously learn and quickly adapt to changing circumstances.
• RESULTS DRIVEN: accepts accountability to deliver business outcomes, even under changing circumstances. Delivers on commitments.
• DISCIPLINED: Thinks, plans, and prioritizes work on an ongoing basis, plans and aligns with key team members before acting

Key Outcome: Assist in the development and execution of engaging creative solutions across paid, earned, and owned marketing strategies that align to objectives, are supported by evidence, and adhere to brand guidelines.

Key Responsibilities:

• Manage projects and tasks effectively, meeting deadlines and delivering high-quality work.
• Support the evolving creative solutions offering through innovation and operational excellence.
• Research creative trends and advancements, as well as consumer trends and preferences to ensure concepts remain relevant and appealing.
• Stay up to date with industry trends and emerging creative formats to keep innovate the solution offering.
• Support the development of bespoke creative content for clients that upholds brand guidelines and fulfills business objectives for a tailored and impactful client experience.

Key Outcome: Collaborate amongst their creative services peers to create cohesive, strategic, and impactful solutions.

Key Responsibilities:

• Maintain close collaboration with peers and senior level creative specialists, to align client expectations, goals, objectives, outcomes, and optimization of creative.
• Maintain efficiency through cross creative Solutions group collaboration by leveraging existing processes while identifying opportunities to improve and evolve creative services workflow.
• Proactively assist in the support of other Creative Services groups as needed.

Other Responsibilities: Focus areas represent concentrations within the Creative Services team. An Associate Creative specialist is responsible for contributing to the objectives of each focus area at a level that is in alignment with the expectations of their key outcomes.