THE ESSENTIAL REQUIREMENTS OF THE JOB INCLUDE:

• Bachelor’s degree in marketing, communications, journalism, or a related field.
• 5+ years’ experience in marketing, marketing communications, digital marketing, or a related field.Knowledge of integrated marketing communication strategies (traditional, digital, and events) and content marketing best practices
• Strong project management and organizational skills.
• Knowledge of tools like Google Analytics/360, Marketo, Salesforce, Adobe Experience Manager (or similar systems).
• Excellent communication skills—verbal, written, and visual. English speaking native or excellent level required for copy writing and communicating with both customers and teams across Trojan Technologies.
  Trojan Technologies is proud to part of the Water Quality segment of Veralto (NYSE: VLTO), a $5B global leader dedicated to ensuring access to clean water, safe food and medicine, and trusted essential goods. When you join Veralto’s vibrant global network of 16,000 associates, you join a unique culture and work environment where purpose meets possibility: where the work you do has an everyday impact on the resources and essentials we all rely on, and where you’ll have valuable opportunities to deepen your skillset, pursue your ambitions, and grow your career. Together, we’re Safeguarding the World’s Most Vital Resources™—and building rewarding careers along the way.
  At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

• Develop engaging content for initiatives, campaigns, website, marketing collateral, events and product launches for Trojan Technologies which resonate with target personas based on their customer journey
• Manage the campaign content planning, ideation, creation, distribution, amplification, and analysis including lessons learned
• Work cross-functionally with internal and external stakeholders to achieve campaign goals and objectives
• Partner with subject matter experts to build multi-channel digital campaigns and optimize the use and impact of each channel including email, website, paid and organic social media, display and paid search, etc
• Collaborate with vertical marketing managers to identify gaps and develop effective campaigns and/or sales tools
• Work with regional teams to adapt campaigns for local markets
• Manage and/or liaison with agencies, media partners, and suppliers for development of materials
• Ensure marketing materials comply with Trojan Technologies’ brand guidelines, and compliance to internal and external guidelines
• Track progress of programs for effectiveness and use data to drive continuous improvement
• Drive adoption of new marketing strategies - new channels, communication techniques, and tactics
• Provide feedback and ideate on new approaches to campaigns based on industry trends