Roles & Responsibilities

We are looking for an experienced and result-driven Sales Manager – Lubricants to represent our distribution operations for a leading global lubricant brand. The ideal candidate will be responsible for driving volume growth, expanding market coverage across B2B, B2C, industrial, commercial fleet, and retail workshop channels, and managing key distributor-dealer relationships within the region.

• Market & Business Development: Formulate and execute aggressive sales strategies to acquire new B2B key accounts, industrial clients, transport fleets, workshop networks, and retail distributors.
• Brand & Product Promotion: Act as the primary brand ambassador for the principal brand, driving brand visibility, product awareness, and market share growth across designated territories.
• Channel & Fleet Management: Build and manage relationships with auto spare parts dealers, independent workshops, transport companies, heavy equipment operators, and manufacturing units.
• Technical Value Selling: Conduct technical product presentations, recommendation studies, and lube audits to showcase cost-efficiency, drain interval benefits, and performance specs (API, ACEA, OEM approvals) to B2B clients.
• Distributor Operations & Sales Strategy: Set quarterly/annual sales targets, track field performance, oversee inventory planning, and optimize distribution routes and trade margins.