Account Manager

at  Digital Luxury Group DLG

WHO WE ARE

DLG (Digital Luxury Group) is an international agency with offices in Geneva, Shanghai, and New York that offers social media, e-commerce, CRM, consulting, and creative services to luxury brands. It has developed a unique expertise in defining and implementing impactful digital strategies targeting sophisticated consumers through technological know-how, creativity, and luxury savoir-faire. DLG is also the publisher of Luxury Society, a trusted intelligence resource for luxury executives.

PROFESSIONAL KNOWLEDGE & SKILLS REQUIRED:

• Account Management experience agency side (minimum 6+ years managing multiple digital marketing teams or accounts) with Luxury brands
• Experience in managing a wide range of digital projects, tasks, and programs (ideally including content development, SEO, UX, and UI, marketing automation / CRM, social media, performance marketing, eCommerce, and digital strategy)
• Experience in developing revenue streams that deliver high gross profit margins
• Experience in other non-digital work (such as out-of-home (OOH), product and lifestyle photography production, video production, etc.) is helpful but not essential to the role

WHAT YOU’LL DO

• Lead the client relationship across international strategic accounts
• Lead and oversee strategic conversations, presentations, planning, and projects on your accounts (e.g. from briefing to final delivery and reporting)
• Responsible for developing omnichannel strategies, activations and campaigns based on strong insights/proven experience, and that measure against our clients’ business objectives
• Responsible for the client satisfaction and deliverables quality across your accounts
• Responsible for mentoring and coaching colleagues to deliver best-in-class activities under strong processes on your accounts
• Responsible for the operational excellence and quality check processes on your accounts by working closely with other agency departments including Creative & Client Services.
• Responsible for the accuracy and professionalism of documents reaching the client (e.g. scope definitions, strategic presentations, integrated campaign reports, media budget reports, etc.)
• Work closely with our Resource Manager to ensure that all project requests are sufficiently staffed and that members working on the accounts sufficiently trained
• Identify training requirements for the team and proactively seek at closing potential knowledge gap
• Identify and close new business opportunities from existing clients (e.g. upselling, cross-selling)
• Manage the project financials including estimates, invoices and payments (with the support of our accounting team)
• Be responsible for monitoring and improving account profitability
• Act as the final point of escalation for all issues arising on the assigned accounts
• Maintain and update a toolkit of project documentation, processes, templates and forms