Analyst, Web Asset

at  Royal Caribbean Group

QUALIFICATIONS:

Bachelor’s degree in a relevant field such as Digital Media Web Design

• or a related disciplineProven experience in a similar role
• with a focus on digital asset management and web optimizationProficient in using content management systems and strong knowledge of digital asset management tools such as Photoshop In Design
• and Illustrator
• Familiarity with licensing images via stock photo platforms
• Understanding of SEO principles and their application to visual contentSolid knowledge of web optimization techniques image compression
• and best practicesFamiliarity with web accessibility standards (WCAG)
• ensuring assets are inclusive and accessible
• Experience optimizing assets for performance and responsiveness across various devices
• Detail-oriented with excellent organizational and multitasking abilities
• Strong communication skills and the ability to collaborate effectively in a cross-functional team environment
• Familiarity with the cruise industry and Royal Caribbean’s brand is a plus

• Conduct regular reviews of digital asset toolkits to identify new and relevant assets for the Royal Caribbean website
• Collaborate with creative teams to ensure all assets align with brand guidelines and meet quality standardsImplement best practices for image compression format selection
• and other techniques to enhance website performance
• Work closely with the SEO team to implement on-page optimization strategies for visual contentConduct thorough testing of assets to guarantee compatibility across various devices browsers
• and screen sizesEnsure assets adhere to web accessibility standards
• making the website inclusive and accessible to users with diverse needs
• Utilize content management systems (CMS) to upload and manage digital assets on the Royal Caribbean website
• Maintain accurate metadata and tagging to facilitate efficient asset retrieval and usage
• Collaborate with editorial teams to select and integrate visually compelling images for content that aligns with Royal Caribbean’s brand messagingEnsure seamless integration of assets within the editorial program
• enhancing the storytelling aspect of the websiteAssist in managing deck plans ensuring they are up-to-date accurate and easily accessible for website visitors Perform quarterly audits
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• Coordinate with relevant teams to promptly incorporate changes or updates to deck plans