associate brand manager, loyalty
at Starbucks
North York, ON, Canada -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 18 Feb, 2025 | USD 78400 Annual | 18 Nov, 2024 | N/A | Project Management Skills,Bilingualism,Flexible Scheduling,Qualitative Data,Finance,Data Science | No | No |
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Description:
NOW BREWING – ASSOCIATE BRAND MANAGER, LOYALTY! #TOBEAPARTNER
From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.
SUMMARY OF EXPERIENCE
- Strong preference for loyalty experience
- University degree in marketing, business, or related field
- Experience working in partnership with finance and data science preferred
- 2+ years of project management experience
- Experience working for or with a loyalty program preferred
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES
- Solid business background and financial acumen, able to develop business cases with strong customer-centric focus backed up by data
- Analyzing business results and qualitative data to support strategies and process optimizations
- Project management skills; organized, extremely high attention to detail, able to manage multiple priorities and meet deadlines
- Ability to communicate and collaborate with a diverse set of stakeholders
- Must be comfortable presenting plans, results, and learnings
- Bilingualism considered an asset
- Ability to solve complex problems and take new perspective on existing solutions
- Proven ability to respond to and prioritize changing demands effectively in a fast-paced environment
- Ability to function effectively with ambiguity,to work both independently and as part of a team, andto positively contribute to the Starbucks culture by consistently living our missions and values
Starbucks is proud to offer a comprehensive compensation and benefits package to our eligible part-time and full-time partners. Benefits include tuition reimbursement, health coverage with a variety of plans to choose from, and stock & savings programs like our Future Savings plan and Bean Stock. What’s more, Starbucks offers flexible scheduling and opportunities for paid time off. Visit starbucksbenefits.ca for details.
Responsibilities:
- Co-creating quarterly and annual plans to drive key loyalty metrics, including member engagement, retention, frequency, and lifetime value
- Development, implementation, and execution of loyalty campaigns, collaborating with cross-functional teams (marketing, legal, finance, creative agency, etc.)
- Partnering with data science team to analyze business and loyalty program trends, including deep dives into segment-level opportunities
- Collaborating with US and Canada teams to adapt North American campaigns for our market, including games and other member engagement activities
- Work back schedule creation, monitoring progress, and risk management
- Forecasting, measurement, and reporting the results of ongoing offer campaigns, games, member growth, channel performance and long-term business results
- Co-leading presentation development for leadership share outs
- Co-managing annual budget development, including ongoing budget management and financial forecast
REQUIREMENT SUMMARY
Min:N/AMax:5.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Marketing
Graduate
Marketing business or related field
Proficient
1
North York, ON, Canada