(Associate) Brand Manager Professional Oral Care - Meridol (m/f/d)

at  ColgatePalmolive

Hamburg, Hamburg, Germany -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate07 Oct, 2024Not Specified07 Jul, 2024N/AConsumer Goods,Agility,Buy In,Flexible Approach,Data Analytics,Health Care Professionals,Cross Functional Collaborations,Medical Marketing,Digital MediaNoNo
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Description:

WHO WE ARE

Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team!
Join our meridol team as (Associate) Brand Manager POC and support us to develop a brand growth plan for the meridol brand for our professional channel (dentist & pharmacy) in close cooperation with the Brand Managers from the mass market team.

KEY SKILLS, COMPETENCIES & QUALIFICATIONS:

  • College or University degree in Marketing or a similar field
  • First work experience (1-2 years) in Brand Management preferably in Consumer Goods & Healthcare Goods, OTC / OTX. Experience in medical marketing & working with health care professionals is a clear plus
  • Consumer & Profession focused: Works with agility and finds new ways through the use of digital tools and data to get closer to consumers and shoppers. Puts consumer needs and experience at the heart of all activities and decisions
  • Digital savvy: Experience with digital media to drive clear plans by media/ channel across the people journey together with the specialists in the Digital Transformation team
  • Innovative thinker: Champions new initiatives and experimentation. Gains buy-in & implements new ideas quickly & effectively. Adopts a flexible approach to problem solving and taking risks and quickly learn
  • Interpersonal & collaboration skills: first experience in cross functional collaborations
  • Data analytics: ability and financial knowledge to evaluate and digest complex business processes, identify insights and opportunities and then capitalize and execute on learnings
  • Effective execution: Achieving results with speed & excellence, eliminating unnecessary work, driving simplicity and holding self-accountable results.

Responsibilities:

  • You are supporting our team in developing holistic Brand Growth Plans for meridol with behavioral data and people-centric insights across the professional channels in close cooperation with the meridol brand lead, the meridol Brand Manager POC & mass and cross functional and divisional teams
  • You will help to maintain an always-on media and marketing plan, sliced for defined segments and targets and localize all Professional assets for meridol
  • You are ensuring strong executional and detailing plans, driving BRMO (brand recommendations) at the dentist in collaboration with our Brand Manager POC
  • You are part of the product management of all professional meridol products (includes artwork creation, SKU management, claims)
  • You are supporting the development of all educational materials and inputs for professional sales materials
  • You are working in close cooperation with Scientific Affairs, Sales and our Digital Transformation team


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Marketing or a similar field

Proficient

1

Hamburg, Germany