Associate Director, Hardware Marketing

at  Singtel

ASSOCIATE DIRECTOR, HARDWARE MARKETING

Date: 10 Jul 2024
Location: Singapore, Singapore
Company: Singtel Group
At Singtel, we believe in the strength of a vibrant, diverse and inclusive workforce where backgrounds, perspectives and life experiences of our people help us innovate and create strong connections with our customers. We strive to ensure all our people practices are non-discriminatory and provide a fair, performance-based work culture that is diverse, inclusive and collaborative.
Join us and experience what it’s like to be with an Employer of Choice*. Together, let’s create a brighter digital future for all. *Awarded at the HR Fest Awards 2020.

Make an Impact by:

• Overall hardware portfolio strategy development & maintenance across product categories, including identification of service innovation & new revenue streams.
• Successful launch of new devices and accessories distributed by Singtel and drive sales through innovative campaigns and offers.
• Develop operating rhythm and cadence to ensure financial targets are translated into trackable matrix, supported by campaigns & promotions.
• Lead the budgeting & forecasting process with Finance, and regularly review & update drivers and initiatives to meet set revenue targets.
• Ensure most favourable contract terms are secured, prepare necessary approval cadences and ensuring adherence of Singtel’s internal requirements.
• Develop, improve, and maintain integrated dashboard to aid decision making & automate existing portfolio management processes.
• Governance of rebates, inventory holding & other key metrics to ensure targeted outcomes are met.
• Drive innovation & new annual initiatives and programs through IT, Ops & GTM.

• Develop post implementation review cadence on key campaigns & promotions to identify improvement areas and track performance against target. • Lead engagement and ensure the cross functional collaboration and alignment with teams from Sales, Marketing, Finance, CLM, IT and other relevant departments relating to commercial agreements, launch of new initiatives and P&L management.

• Consultative leadership behaviour which encourages development of fact driven decision making across teams.

Skills for Success:

• Bachelor Degree in Business Administration.
• 8+ years’ of relevant experience in strategy & performance management roles, exposure in contract management with tier one companies preferably within the telecommunications, FMCG or financial services industry.
• Possess P&L management skills, strategy development & implementation experience, storyboarding & C level presentation, Sales and Operations Planning (S&OP) and Process improvement experience.

Please refer the Job description for details