Atlantic Team Lead Retail Sales Representative for General Mills

at  Encore Market Engagement

JOB BRIEF

Our client is General Mills. Your role is to provide in-field and ongoing coaching and support to the Team. Identify business development opportunities to drive sales within an assigned geographical territory.
The Role: Atlantic Team Lead Retail Sales Representative for General Mills - Full Time

POSITION SUMMARY:

Our client is General Mills, whose brands - such as Cheerios, Betty Crocker, Pillsbury, Old El Paso and Yoplait & Liberte Yogurt, are enjoyed in more than 100 countries on six continents. Blue Buffalo Pet Foods, is also a part of the General Mills family. They are a healthy pet food with a core belief: “Love them like family. Feed them like family.” Your role is to identify business development opportunities to drive sales within an assigned geographical territory.

SALES & MERCHANDISING RESPONSIBILITIES

• Represent General Mills and Blue Buffalo in a professional manner by providing retail customers with the best service
• Work with your Manager to set territory goals based on company objectives and develop strategies to meet and/or established target by:
• Developing customer relations to become a trusted advisor
• Introducing new products and promotional events into the market
• Leveraging selling skills to solicit orders for account bookings and allocation
• Closing distribution gaps by confirming correct shelf tags are present in compliance with account listing & store planograms
• Ensuring supply availability through merchandising product and checking order / inventory status
• Negotiating space for and building Gold Standard displays to maximize points of interruption as well as confirming and correcting previously agreed display implementations
• Using sales tools provided to identify opportunities & gaps and determine action plan to drive sales, improve distribution, recognize underperforming categories, and increase overall profitability in your territory
• Recognizing and utilizing regional sales trends in order to maximize in-store performance
• Providing feedback and insight on retail conditions and/or issues as they are encountered
• Other duties as required

TEAM LEAD RESPONSIBILITIES

• Provide in-field and ongoing coaching and support to the team as well as administrative tasks related to the Team Lead role:
• Ensure that call and distribution objectives are being met
• On-boarding, initial & on-going training of the Field Specialists
• Manage retail priorities that are derived from the client
• Communicate as necessary with Manager on team performance concerns; resolve issues
• Performance Management & Development