Brand Expert

at  Charlotte Tilbury

ABOUT CHARLOTTE TILBURY BEAUTY

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.
Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.
Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

COMMERCIAL ACCOUNTABILITIES:

• Ensure the best customer experience is being delivered; even when you’re not around by embedding the magic service methodology. Build brand awareness by creating lasting emotional connections with customers
• Think limitlessly with your plan for the calendar year with consideration for New Product Launches, and activity/market impacts from the previous year of trade
• Devise and deliver a compelling eventing plan for all of the doors in your area
• Share sales and KPI results with your line manager every week

OPERATIONAL ACCOUNTABILITIES:

• Working and liaising with Retailer team to ensure brand compliance with policies and procedures
• Flag issues on stock levels to the store management and your line manager
• Execute flawless visual merchandising and standards on a daily basis

SHAKE IT UP

• Naturally creative, seeking innovative ways to over perform and deliver
• An entrepreneurial mindset, focusing on the ‘why?’ and taking risks to reach for ‘wow’ results
• Assertive with energy and drive to succeed

ABOUT THE ROLE

• You act as the ultimate Charlotte Tilbury Ambassador by leading and engaging Retailer’s teams and managers with the unique Charlotte Tilbury vision. You are a dynamic and inspirational Artist who is a true coach that helps develop teams on artistry, product knowledge and our brand Values.
• You are flexible and a strong communicator that has the capability to create a long-lasting relationships with teams, supporting all stores in your area.
• You are the connection between Charlotte Tilbury world and the Retailer. You will engage in re-creating a Charlotte Tilbury experience in the stores both for the teams and the customers through mini training sessions and facilitating mini events. You pride yourself on creating and driving magical customer experience by building genuine emotional connections. Not only do you dare to dream it – you dare to do it.

ROLE ACCOUNTABILITIES:

• Achieve sales and KPI targets as set by your Manager
• Coach retailer’s teams to sell Charlotte Tilbury products to achieve weekly sales and KPI targets
• Facilitate mini events in store to promote the Charlotte Tilbury experience and magic service whilst delivering sales
• Support visual merchandising, products layout, VM standards, testers, stock and feedback to your line manager