Brand & Marketing Campaign Management - Supervising Associate

at  EY

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.

SKILLS AND ATTRIBUTES FOR SUCCESS

• Campaign Management: Proven ability to oversee multi-channel marketing campaigns, from concept to completion, aligning with business goals.
• Organization and Prioritization: Strong organizational skills for multitasking with precision.
• Business Acumen: In-depth understanding of our company’s landscape and strategic priorities.
• Communication: Exceptional written and oral communication skills, conveying complex ideas effectively.
• Analytical and Critical Thinking: Proficiency in analytical thinking and creative problem-solving.
• Networking, Teamwork, and Stakeholder Management: Skilled in building relationships with internal and external stakeholders.
• Data Analytics and Visualization: Experience with tools like Tableau, Adobe Analytics, and Google Analytics.
• Email Marketing and Social Media Management: Familiarity with email marketing tools, Google AdWords, social media platforms (e.g., Sprinklr, Hootsuite).
• Creative Problem Solving: Ability to innovate solutions bridging BMC expectations and GDS capabilities.
• Stakeholder Feedback: Skill in collecting and applying stakeholder feedback for campaign enhancements.
• Team Leadership: A motivational team player adaptable during peak periods.

YOUR KEY RESPONSIBILITIES

• Campaign Management: Devise, execute, and optimize multi-channel marketing campaigns across diverse platforms, aligning each initiative with business objectives and leveraging EY’s business insights. Methodically track and manage campaign budgets to ensure efficient resource allocation, promptly addressing any deviations from the plan.
• Stakeholder Collaboration: Forge strong partnerships with Global Delivery Services, external vendors, and other stakeholders, fostering an environment of collaboration to achieve campaign objectives.
• Performance Analysis: Employ analytical tools (e.g., Google Analytics, Sprinklr, Adobe Analytics) to fine-tune campaigns and identify enhancement opportunities. Produce comprehensive performance reports for executive-level stakeholders.
• Program Support: Provide essential administrative support to the BMC team, including calendar management, meeting scheduling, and presentation preparation. Conceptualize, organize, and execute hybrid events such as webinars, podcasts, and roundtables, targeting and engaging the most pertinent buyer segments.

TO QUALIFY FOR THE ROLE, YOU MUST HAVE

• Education: Bachelor’s degree in business administration, marketing, or a related field is required. An MBA or MS in Marketing is preferred.
• Experience: Over 4 years of end-to-end campaign management experience and more than 9 years in B2B marketing, preferably within professional services or similar sectors. Proven expertise in managing global-level processes and projects.

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs