Brand & Sustainability Strategy Manager

at  Hotel Chocolat

Royston, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate14 Feb, 2025Not Specified14 Nov, 2024N/ABrand Measurement,Digital Channels,Sustainability,Brand Strategy,Continuous ImprovementNoNo
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Description:

Responsibilities:

  • Craft the Brand Shapers Plan: Design a powerful 2-year brand strategy by integrating market insights, customer behaviour, and our commercial goals, prioritising the best opportunities for brand growth.
  • Lead the Brand Sustainability Plan: Own and evolve our brand sustainability approach to enhance customer appeal, supporting projects like transforming cacao farming or removing plastic across the business.
  • Drive Key Projects: Deliver a roadmap of strategic brand projects with internal and external partners, ensuring they’re aligned with our values and enhance long-term differentiation.
  • Build & Track Brand Measurement: Develop meaningful KPIs to measure brand impact, staying ahead by integrating best practices in brand tracking and assessment.
  • Be the Brand Guardian: Work closely with agency partners, empowering them with guidance and support to bring our brand to life consistently across markets.
  • Inspire & Train: Collaborate with Creative Services to build a compelling visual identity and tone of voice, and train teams to amplify our brand across international markets.
  • Champion Saint Lucia: Develop and implement a unique marketing plan for Saint Lucia, integrating it deeply into our brand story and sustainability initiatives.
  • Lead a Team of Trailblazers: Guide and inspire a team of two to take on new challenges and excel in their roles.

REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

Royston, United Kingdom