Business Development Representative

at  CenterPointe Hospital

EDUCATION/EXPERIENCE/SKILL REQUIREMENTS:

• High school diploma or equivalent required. Bachelor’s degree in Marketing or related health or social services field preferred.
• Two or more years’ experience in sales and/or marketing required.

PURPOSE STATEMENT:

Expand lines of service as defined by management by developing and retaining referrals from physicians and other key non-physician referral sources
Responsibilities:

ESSENTIAL FUNCTIONS:

• Collaborate closely with hospital discharge planners, social workers, case managers, physicians and management, as well as provide education staff to generate referral sources.
• Develop strong relationships with key referral sources.
• Identify opportunities for partnering and growth.
• Manage leads from referral sources and ensure efficient admissions process for clients.
• Increase the number of referral sources within a facility such as with physician, social workers and discharge planners.
• Coordinate with clinical assessment team on referrals for admission based on the services provided by the facility.
• Educate patients, families, community and other referral sources on programs, services and amenities provided within facility.
• Coordinate the completion of admission process and ensure appropriate resources are obtained.
• Travel frequently within community, scheduling meetings and developing contacts/referral sources.
• Document referral sources within appropriate contact management system.
• Develop events and educational forums that demonstrate programs and provide an opportunity to identify potential referral sources.
• Maintain existing referral relationships.
• Utilize analytic tools, such as Salesforce, to effectively plan and evaluate activity to optimize results.
• Represent facility in professional forums and communicate mission in all outreach interactions.
• Create outreach initiatives that will regularly communicate facility mission with referral sources through phone, email, e-blast, written notes, events, networking and other professional activities.
• Provide the facility or receiving team with appropriate information to facilitate admission when necessary.
• Create outreach initiatives that will ensure regular communication with top referral sources through phone, email, e-blast, written notes, events, networking and other professional activities.