Campaign Manager

at  OneAdvanced

Role Introduction:
You will be a leading member of the marketing team reporting to the Marketing Director for Distribution, Manufacturing and Logistics (DLM), responsible for the building and execution of the ABM campaign plans, creating pipeline within the DLM sector and contributing to the winning, delivery and retention of future customer revenues. You will be responsible for the marketing campaign planning and execution and reporting of ROI across ABM campaigns and be a key point of contact across the sales team and wider business functions. You will be a key player in the growth of the DLM sector.

What You Will Do:

• Be the ABM Marketing lead, and fully manage 1:1 and 1:few marketing campaigns within the DLM sector.
• You will foster excellent relationships with the Vice President of DLM and the wider sales team as well as regular interaction with the central brand and marketing operations.
• Produce and drive the execution of the marketing plan.
• Report back on campaign success and optimise campaign plans accordingly.
• You will be a key player in managing the marketing budget for DLM.
• Coordinate colleagues providing digital, content and product marketing support, together with creative, operations and other colleagues.
• Interact with colleagues in other teams, in particular Sales, Customer Success and Product Management.
• Awareness of and contribution to the attainment of sales volume (leads) and financial goals (conversions), including profitability with targeted lead generation campaigns.
• Be able to report and forecast results to stakeholders around the business.
• Be a key member of the OneAdvanced marketing team, contributing to broader product category activities and supporting the attainment of the OneAdvanced brand goals.
• Identify, recommend and manage third party resources and partner relationships as required.

What You Will Have:

• 7+ years marketing experience ideally B2B.
• Experience in running and managing ABM campaigns.
• High commercial awareness, growth mindset and targets focus.
• Being able to exhibit an ability to develop market sector knowledge to deliver successful marketing campaigns would be a benefit.
• Knowledge of marketing SaaS and logistics and manufacturing sector knowledge beneficial.
• Strong interpersonal skills with the ability to build relationships and trust across multiple stakeholders of various levels.
• Good analytical skills to monitor and evaluate campaign success.
• Experience in website CMS, social media and email marketing systems.
• Team player.
• Commitment to personal and team excellence.
• Be able to join regular face to face meetings and workshops, office working in the Mailbox will be required on a regular basis.
• Attendance at events including travel and overnight stays may be required at times.

What We Do For You:

Wellbeing focused – Our people are our greatest assets, and ensuring everyone feels their best self to come to work is integral

• Annual Leave – 25 days of annual leave, plus public holidays and the ability to buy additional days
• Employee Assistance Programme – Free advice, support, and confidential counselling available 24/7 through Care First
• Endometriosis Friendly Employer - We are proud to confirm our commitment to developing an environment and culture that allows those with endometriosis to thrive in the workplace

Personal Growth - Regardless of where you are at in your career, we’re committed to enabling your growth personally and professionally

• Development Programmes – From Future Managers to Leadership Training, our development programmes help you get where you need to go
• Performance Bonus – Our Group-wide bonus scheme enables you to reap the rewards of your success

Financial wellbeing - We understand as well as your mental wellbeing, your financial wellbeing is really important

• Pension Scheme – Our plan with Scottish Widows offers 5% matched contribution by the company
• Income protection insurance – Providing you with support and assistance when you need it most

Recognition – Highlighting and rewarding the great work our people do

• Values Awards – Our quarterly employee-driven initiative to highlight and reward the people in the organisation who embody our values the most
• Performance & Talent – Our own technology platform that allows you to get real-time feedback, conversations and goals to help you become your best self

Making a Difference – we provide opportunities to help our people make a difference to the causes they care about

• MatchIt! – Fundraise for a cause close to your heart and Advanced will match part of the funding
• Volunteering Time – Our volunteering leave scheme allows you to use your time to help those who need it
• Pennies from Heaven – donate the pennies from your pay check to help make a difference without lifting a finger

Who We Are:
Advanced is one UK’s largest providers of business software and services serving 20,000+ global customers with an annual turnover of £330M+. We manage 1.5 million 111 calls per month, support over 2 million Further Education learners across the UK, handle over 10 million wills, and so much more. Our mission is to power the world of work and, as you can see, our software underpins some of the UK’s most critical sectors.
We invest in our brilliant people. They are at the heart of our success as we strive to be a diverse, inclusive and engaging place to work that not only powers the world of work, but empowers the growth, ambitions and talent of our people.
To learn more about working at Advanced please click her

• Be the ABM Marketing lead, and fully manage 1:1 and 1:few marketing campaigns within the DLM sector.
• You will foster excellent relationships with the Vice President of DLM and the wider sales team as well as regular interaction with the central brand and marketing operations.
• Produce and drive the execution of the marketing plan.
• Report back on campaign success and optimise campaign plans accordingly.
• You will be a key player in managing the marketing budget for DLM.
• Coordinate colleagues providing digital, content and product marketing support, together with creative, operations and other colleagues.
• Interact with colleagues in other teams, in particular Sales, Customer Success and Product Management.
• Awareness of and contribution to the attainment of sales volume (leads) and financial goals (conversions), including profitability with targeted lead generation campaigns.
• Be able to report and forecast results to stakeholders around the business.
• Be a key member of the OneAdvanced marketing team, contributing to broader product category activities and supporting the attainment of the OneAdvanced brand goals.
• Identify, recommend and manage third party resources and partner relationships as required