Channel Marketing Manager
at Moen
North Olmsted, OH 44070, USA -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 23 Oct, 2024 | Not Specified | 25 Jul, 2024 | 5 year(s) or above | Analytical Skills | No | No |
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Description:
JOB DESCRIPTION
The Channel Marketing Manager is responsible for the implementation and execution of channel-specific marketing strategies to achieve P&L objectives across Strategic Business Units (SBU’s). He/She will be skilled at working on cross-functional teams including SBU’s, Digital/eBusiness, Sales, Marketing Services and Global Brand Management (GBM)
This role is designated ashybridwhich includes working 3 days per week (Tuesday, Wednesday, Thursday) at our North Olmsted, Ohio Moen Headquarters.
QUALIFICATIONS
- Bachelor’s degree in Marketing, Business or a related field is required; MBA is preferred.
- Minimum of 5 years of Sales and/or Marketing experience is required. Channel Leadership experience, as well as experience within the Consumer/Durable Goods industry is preferred.
- Proficiency with Microsoft Office Suite.
- Demonstrated solid financial acumen, analytical skills and problem-solving ability.
- Demonstrated ability to communicate effectively with all levels of the business and in front of customers.
- Ability to travel up to 30% of the time.
How To Apply:
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Responsibilities:
RESPONSIBILITIES
- Collaborate with SBU Product Marketing teams to identify and implement growth initiatives within our current product portfolio as well as expansion areas.
- Understand SBU P&L objectives and drivers to make sound go-to-market recommendations in order to drive top and bottom lines.
- Collaborate with Sales, Product Marketing, Marketing Services and GBM in the areas of:
- Growth initiatives
- Program development and implementation
- Research including competitive insights and recommendations
- Presentations and training delivery on new and existing products
- Build and maintain channel expertise through field travel, attendance at industry events, competitive analysis and close collaboration with Sales and SBU partners.
- Partner with SBU’s to develop customer channel plans directly tied to joint business planning shared objectives.
- Provide input to brand and merchandising messaging and ensure they align with the overall channel strategy and drive the best possible customer experience within specific accounts.
- Manage a comprehensive ongoing channel situation analysis that monitors sales, margin and volume across key products and customers. Develop improvement action plans to address unexpected challenges.
- Partner with Business Intelligence on the measurement and analysis of channel data relating to program/promotional effectiveness and make improvements based on insights.
- Partner with Sales and SBU’s in the preparation and presentation of results in monthly/quarterly business reviews.
- Partner with Marketing Services to ensure development of 2D, 3D and digital collateral to drive product launches, promotions, key marketing campaigns, programs within channel and customer-specific marketing.
REQUIREMENT SUMMARY
Min:5.0Max:10.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Marketing
MBA
Business, Marketing
Proficient
1
North Olmsted, OH 44070, USA