Chief Revenue Officer

at  RouteThis

RouteThis is a Waterloo-based B2B SaaS whose time has come to level up! We’re on a mission to intelligently automate customer support services with market leading software solutions that keep the modern, WIFI connected homes of the future optimized. RouteThis products are changing the world of technical support and we are looking for amazing talent to join our team and help us revolutionize this $15 billion dollar industry.
We are seeking a dynamic, results-driven Chief Revenue Officer (CRO) to join RouteThis’ executive team and report directly to the CEO. As a key strategic leader, the CRO will own all revenue-generation initiatives and spearhead an innovative, forward-looking Go-To-Market strategy.
In this role, success will be achieved through a collaborative approach with company leadership and customer partners to deliver a compelling product vision and roadmap that drives growth and solidifies RouteThis as an industry leader. The ideal candidate brings hands-on startup experience, with a proven ability to strategically drive revenue performance, strengthen operational alignment, and elevate market positioning. We’re seeking a seasoned, people-first leader with strong business acumen, an exceptional work ethic, and the ability to foster meaningful customer relationships while uncovering and defining strategic opportunities.
At RouteThis, we are passionate about our technology, committed to solving customer pain points, and driven by speed and efficiency. We’re looking for people who share these values and are ready to bring them to life each day.

• Team Building and Process Development: Build, lead, and scale high-performing sales, marketing, implementation, and customer success teams with a focus on continuous improvement and cross-functional collaboration.
• Customer Journey Ownership: Define and execute a customer journey that spans from lead acquisition through renewal and expansion, setting KPIs, metrics, and accountability frameworks that align with company goals.
• Deal Qualification and Coaching: Implement a robust qualification methodology to assess and pressure-test sales opportunities, helping reps identify areas of improvement and coaching them to success.
• Pipeline and Revenue Growth: Drive pipeline growth, sales, and software deployment for large-scale operational teams, including contact centers, field services, and retail, using an enterprise land-and-expand strategy.
• Cultural Leadership: Act as a cultural driver of urgency, accountability, and teamwork, setting the pace for the revenue organization and fostering a company-wide “One Team” approach.