Client Engagement Manager

at  PERSONIFY HEALTH

Leeds LS15 4TA, , United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate06 Feb, 2025Not Specified06 Nov, 20242 year(s) or aboveB2C Marketing,Positioning,Teams,Collateral,Deliverables,Health,Editing,Flyers,International Account Management,Interpersonal Skills,It,Design Skills,MessagingNoNo
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Description:

How To Apply:

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Responsibilities:

  • Proven experience in content creation and management, ideally within a health and/or wellbeing context.
  • Strong writing, editing, and design skills, with a demonstrated ability to produce engaging and effective content.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
  • A strategic mindset, with the ability to think creatively and develop content that supports broader business objectives.
  • Thrive in fast-paced environment where you can have a big impact. You are a natural collaborator, working diligently in partnership with teams throughout the organisation to achieve results.

  • Collateral Creation – Lead the strategic development and execution of client and member-facing materials, ensuring they effectively communicate the value and benefits of Personify Health’s offerings. Drawing on your expertise as a skilled copywriter with a strong focus on health and wellbeing topics, you will craft compelling and informative content that supports the Account Management Team at every stage of the client lifecycle.
    Your responsibilities will include creating a wide range of collateral, such as client-facing presentations that highlight key features and benefits of our solutions, informational member-facing flyers/digital displays designed to engage and educate members on specific health initiatives and comprehensive member marketing toolkits that provide resources for promoting the platform and its various features.
    Additionally, you will ensure that all materials are aligned with our brand guidelines, voice and messaging, adapting them as needed to address evolving client needs and market trends.
    Your role will be critical in driving engagement, fostering client retention, and contributing to the overall success of our client relationships.

  • Client Engagement Strategy & Execution – Collaborate with the VP of International Account Management and the wider team to develop and implement a robust client and member engagement strategy. This includes creating innovative and compelling collateral across various formats, such as topic-specific content packs (e.g., mental wellbeing pack including posters, social posts, digital displays), flyers, solution sheets, and email templates. For strategic clients, you will participate in communications planning meetings to identify the most effective engagement methods. Staying attuned to market trends and client needs, you will create and adapt content to ensure it remains relevant and impactful

  • Client Marketing Efforts – partner closely with the Product Marketing Manager to shape and drive content strategies targeted at key client stakeholders. Your role will involve collaborating on the creation of engaging materials that highlight the value and benefits of Personify Health, helping to strengthen our brand presence. This includes developing tailored marketing campaigns, informative content pieces, and promotional materials that resonate with our clients’ needs. You will also play a critical role in ensuring that all client-facing communications effectively convey our brand’s messaging, ultimately enhancing client relationships and promoting long-term engagement with Personify Health.

  • Positioning – ensure that any collateral produced by any internal comms/content teams are appropriately ‘internationalised’ and resonates with our market.

  • Enablement Focussed – be able to confidently understand and communicate the value proposition of our products and services internally and externally, developing tools and trainings that support both the Account Management team and clients alike.

  • Project Management – work cross-functionally to deliver content and assets that are cognisant of health and wellbeing market trends, sales leadership feedback, and internal/external data in a timely manner. Provide transparency to key stakeholders on processes, deliverables, and feedback loops. Work Collaboratively where required with other internal functions (e.g. B2C Marketing, Product Marketing, Enablement Team, etc.) to deliver projects to successful completion.

  • Ad Hoc. Responsibilities - Take on any Ad Hoc. requests that may arise throughout the year that will impact and influence sales, engagement and enrolment outcomes.


REQUIREMENT SUMMARY

Min:2.0Max:7.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Proficient

1

Leeds LS15 4TA, United Kingdom