Communications Officer II - (Hybrid)

at  Georgia Tech

JOB SUMMARY

Lead in communications efforts designed to market a campus unit’s products and/or services to target audiences. This position leads in the development of communications materials and promotional efforts with media representatives. This position will interact on a consistent basis with: unit management and personnel, customers and vendors. This position typically will advise and counsel: unit management and media representatives. This position will supervise: NA.

EDUCATIONAL REQUIREMENTS

Bachelor’s Degree in Communications, Marketing, Journalism or related field or equivalent combination of education and experience

REQUIRED EXPERIENCE

Four to six years of job related experience

SKILLS

This job requires advanced skills in writing and communication, creativity and ability to incorporate a variety of resources and tools to develop marketing materials. Skill in establishing and maintaining effective relationships with external media representative is required. Requires ability to understand complex and/or highly technical ideas and programs and communicate them in lay terms. Also required are organizational and communications skills as well as use of office and specialized computer applications.

Job Duty 1 - Conduct and utilize market research as necessary to recommend appropriate marketing communications strategies
Job Duty 2 - Interact with external and internal media to generate publication of messages related to marketing efforts; write press releases related to products or services
Job Duty 3 - Develop content and oversee the design and production process for print collaterals
Job Duty 4 - Coordinate interviews and public appearances of unit personnel in support of marketing efforts
Job Duty 5 - Consult with Institute Communications and Marketing to ensure that Institute graphic and style standards are followed in all material
Job Duty 6 - Administer unit marketing/communications budget
Job Duty 7 - Perform other duties as assigned