Communications Specialist (ECH-ON)

at  Echelon Insurance

ABOUT US

Echelon Insurance provides Personal and Commercial Specialty Insurance solutions to protect Canadian families and businesses across Canada, through our trusted network of Broker partners. Echelon is a member of the CAA Club Group of Companies, and is an equal opportunity employer who offers a professional environment that champions collaboration, trust, and growth to drive success. We cultivate a great working dynamic to help us deliver what is best for our associates, Brokers, and Customers.

WHO WE ARE

Get ready to drive your career forward. Life at Echelon is fast paced, performance-driven and rewarding. We value our Associates’ career growth and ongoing professional development – and we regularly recognize their achievements and outstanding results.
We are caring. We are leaders. We are innovators. We are collaborative.
We work hard and play hard. We’re about doing what’s right and feeling good about it.

• Create communication and change management plans to support business objectives
• Responsible for intake meetings with team members or client stakeholders for requirements gathering
• Create and execute communications plans to support external facing content marketing/brand building campaigns, while ensuring that internal stakeholders are informed in advance of these initiatives.
• Prepare communications required for all communications plans
• Project management of key communications projects
• Oversee supporting promotions outlined in communication plans, including Intranet pages, Intranet updates, and Intranet banners
• Organize virtual or physical engagement campaigns and events
• Recommend and implement strategies to relay intercompany information and communications
• Lead the planning and creation of Echelon’s monthly Associate newsletter
• Monitor and report on usage and feedback of internal publications and provide guidance on future expansion or refinement of the publications
• Contribute to the development and implementation of a content strategy to build Echelon’s brand and showcase our Employer Value Proposition (EVP) to existing and prospective associates
• Manage Echelon’s editorial calendar and prepare internal editorial and thought leadership content to promote Echelon’s Employer Value Proposition, working collaboratively with HR and Marketing and Communications team members
• Lead the preparation of content and business updates for virtual and live events
• Support board content creation
• Lead the transition of Echelon’s intranet to the same platform as CCG, including
• Project management of key communications projects
• At the direction of the Director, create external facing content to position Echelon’s brand as a trusted Specialty insurer and a top employer in the industry
• Responsible for researching evolving best practices in communication, and making recommendation on how to improve internal and external communication engagement rates