Communications Strategy Consultant

at  APCO Worldwide

QUALIFICATIONS:

• Education: Bachelor’s or Master’s degree in Communications, Public Relations, Marketing, or a related field.
• Experience:
• Minimum of 5 years of experience in consulting and communications strategy, preferably in an agency or consultancy setting (Big 4).
• Proven experience in developing and executing multi-channel communication strategies.
• Experience with stakeholder engagement internal and external
• Skills:
• Strong analytical skills with the ability to interpret data and insights for strategy development.
• Exceptional verbal and written communication skills.
• Proficiency in digital communication platforms and social media.
• Strong project management skills, with the ability to manage multiple projects and deadlines.
• Proven ability to build relationships and manage stakeholder expectations.
• Personal Attributes:
• A strategic thinker with a proactive and solutions-oriented mindset.
• Strong interpersonal skills and the ability to work collaboratively in a team-oriented environment.
• Ability to thrive in a fast-paced, dynamic environment with a high level of adaptability.

THE ROLE:

As a Strategy Consultant (Senior Consultant-Associate Director level), you will play a key role in developing and designing comprehensive communication strategies for our clients. This includes identifying target audiences, developing messaging frameworks, and ensuring cohesive, impactful communications across all channels.

KEY RESPONSIBILITIES:

• Strategy Development: Co-lead the development of comprehensive communication strategies tailored to client needs, ensuring alignment with their business objectives.
• Audience Analysis : Conduct research and analysis to identify target audiences, assess communication needs, and tailor messages for maximum impact.
• Messaging & Positioning: Create compelling and consistent messaging frameworks that articulate key client value propositions and resonate with stakeholders.
• Campaign Development: Design communication campaigns across multiple platforms (digital, social media, traditional media, etc.).
• Stakeholder Engagement: Design stakeholder engagement strategies, ensuring effective communication with internal and external stakeholders.
• Measurement & Evaluation: Establish KPIs and reporting mechanisms to measure the effectiveness of communication strategies and provide actionable insights for improvement.
• Client Liaison : Act as the primary point of contact for clients, providing expert guidance and ensuring the timely delivery of communication deliverables.
• Collaboration: Work closely with creative teams, PR specialists, content creators, and digital marketing experts to deliver cohesive communication solutions.
• Industry Trends: Stay abreast of industry trends, emerging technologies, and best practices to ensure innovative communication strategies for clients.