Community Fundraiser - Band 5

at  Gloucestershire Hospitals NHS Foundation Trust

Cheltenham & Gloucester Hospitals Charity supports the two acute hospitals by raising, managing and distributing funds on behalf of the Gloucestershire Hospitals NHS Foundation Trust.
The charity’s fundraising makes a direct impact for local people with conditions such as cancer, heart disease and dementia, and for new babies with serious illness. Recent successes include £3.4Million raised through the Gloucestershire CT Appeal and our COVID-19 Appeal to make an impact on NHS Staff Wellbeing when it was most needed.
The post of Community Fundraiser will play a key role in growing diverse income streams including community fundraising, our newly launched lottery, events, challenges, organisations and developing a volunteering base to facilitate the charity’s ambitious plans.
We would consider part-time hours (minimum 30) for the right candidate.
You will work closely with the Head of Income Generation, other charity team members, Hospital staff and supporters in the community to help the charity increase income to enhance the care of local patients and NHS staff wellbeing.
You will be well organised and able to effectively plan and deliver activities. Able to create short term opportunities and enhance existing plans, while creating long term plans for growth supported by the Head of Income Generation, you will use your experience and knowledge of community, events, raffle and lottery fundraising to increase and diversify income.
You will lead on the community fundraising income streams and income targets to enable the charity to make an even greater impact in our hospitals, working in the short term to be agile and realise opportunity while delivering long term sustainable plans for income growth.
Comfortable communicating with both external and internal contacts, you will enjoy using your skills to present and communicate where required by the charity. Your experience of developing and managing a new volunteering programme will enable the charity to recruit and retain a strong volunteer base to facilitate future growth.
Your passion to make a difference, experience and knowledge of working in a busy team and willingness to go the extra mile will help you support our Charity team to make an even greater impact in the local area. You’ll join a team which has been recognised as the Charity of the Year at the Gloucestershire Business Awards 2022, and will benefit from being in an NHS Band 5 role with periodic pay increases.
You will be an employee of Gloucestershire Hospitals NHS Foundation Trust, which is the largest employer in the county and with over 8,000 staff, and one of the largest NHS trusts in the UK. We offer a generous annual leave allowance, access to the excellent NHS Pension Scheme, discounts for local shops, restaurants and services, access to our health and well-being hub, access to our two on-site nurseries, flexible working options, discounted public transport, reward and recognition schemes, exercise and activity classes and membership to our popular hospital choir.

Planning and reporting

• To review and develop the charity’s existing community fundraising plan, ensuring that short term opportunities are realised as well as longer term sustainable growth, and present this as required to team members, NHS staff and committees.
• You will plan activity to support the public launch of a major Capital Appeal to generate income, engagement and awareness in the community taking feedback from the Appeal Board and ensuring that the level of activity fits a major appeal.
• To plan and report back on income and expenditure budgets, ROI and key milestones, taking into account resource needed to deliver these and key milestones for the future.
• To include existing Charity strategic plans and appeals, ensuring income streams and fundraisers make the most of future opportunities.
• To liaise with other hospitals charities and utilise the NHS Together network, benchmarking performance and identifying opportunities to grow income.
• To research and identify prospective new fundraising opportunities and activities, including virtual events and challenges and other digital opportunities.
• Develop and implement a fundraising volunteer plan to recruit and retain volunteers, engaging them with the charity’s work and developing a programme of volunteering opportunities

Income generation and activities

• To grow income streams, to meet income and non-income targets as agreed with the Head of Income Generation.
• Actively build relationships with community groups, schools, sports clubs and community organisations such as rotary clubs
• Lead on proactive initiatives and excellent stewardship of Community Fundraisers (Individuals and groups organising their own events and challenges), Community Groups below partnership level, and School fundraising.
• You will lead on developing an events and challenges portfolio and managing new campaigns and initiatives for the Community income streams.
• Work closely with the team to swap and generate leads
• To develop plans for the newly launched charity lottery and raffle income, with volunteers and face-to-face fundraising helping the charity grow these areas of work strategically.
• To support, and lead on when necessary, pitches for support or other activities with supporters or potential supporters.
• To support, and lead on when necessary, income generation activities within community fundraising to ensure agreed targets are met.
• To ensure that the needs and expectations of existing and potential donors are met and exceeded in order to maximise fundraising income, and to ensure their lifelong support of Cheltenham and Gloucester Hospitals Charity.
• To ensure that the charity’s CRM system is used as the basis of the team’s work, managing relationships and reporting on activity, creating systems for supporter communications.
• To ensure that every opportunity is taken to convert activity into GDPR sign ups, to grow the charity’s reach and audience.

Leadership and line management

• Lead on the Staff Ambassadors programme, working with the team to identify staff and grow the engagement of this key group through strong communications and stewardship.
• Ensure systems and processes are developed using the charity CRM system to deliver exceptional stewardship and maximise income from community, challenge and organisational supporters.
• Ensure every opportunity is created and taken to maximise GDPR sign ups through community channels, helping to build the charity’s audience in order to enhance income generation.
• Liaising with the Hospital Volunteer Coordinators, you will recruit, brief and line manage volunteers for the charity with the aim to have casual event volunteers, a bank of ambassadors who can speak on behalf of the charity and a number of office/fundraising volunteers to add extra resource to the Community Team.
• To continue to develop knowledge of current fundraising regulations and trends particularly in the areas of the community team’s work, together with news and developments within the local community.
• Ensure that all cash handling, banking, donor acknowledgement and receipts are in accordance with current procedures
• To be an ambassador for Cheltenham & Gloucester Hospitals Charity at all times
• To adhere to all Trust procedures at all times, maintaining accurate record keeping and ensuring compliance with current legislation and the Institute of Fundraising Codes of Fundraising Best Practice

Communications

• You’ll work closely with the Marketing and Communications Officer to produce content for internal communications, case studies and press releases, social media content, radio and TV interviews and drafting print materials for community fundraising initiatives.
• To lead on elements of marketing within community fundraising where identified.
• To work with Fundraising and Communications colleagues to ensure that communications and relationships are well managed.
• To ensure that the hospitals, patients and staff, together with its values and ethos are represented in all activities and not compromised through fundraising activity.
• To work productively with other departments and colleagues within the hospitals to ensure that fundraising activities are supported and representative of the organisation.
• To provide supporters with information and resources in order to be effective in their fundraising activities, providing guidance and recognition.

Other

• To contribute to the Fundraising team development, attending meetings, training and briefings as may be required.
• To undertake such other duties as may be required by the Head of Income Generation.
• Contribute to the general development and success of the Fundraising function.
• Ensure complete confidentiality of highly sensitive information.
• Some evening and weekend working will be required, with time off in lieu

Physical, Mental & Emotional Effort & Working Conditions

• The role is office-based across both hospital sites covering the charity HUB and offices as required, with a minimum of 4 days a week in the office unless otherwise agreed by Head of Income Generation.
• VDU use is required occasionally for long periods
• Occasional contact with funeral directors and members of the public who wish to donate and who can sometimes be in a distressed and emotional state following the death of a loved one
• Frequent interruptions from third parties requesting information concerning fundraising appeals and events, who often demand prompt responses.
• Internal and external fundraising event organisations that require movement and manual handling of equipment, fundraising materials, signage and catering supplies.

General information
Due to the dynamic nature of the sector we work in, job descriptions are subject to review. Jobholders are expected to be flexible and may be required to undertake duties which are not described in those above. Reviews will be undertaken when necessary by line managers in consultation with post holders.
The charity’s normal working hours are 37.5 hours a week, but it will be necessary to be flexible due to the nature of our fundraising activity. Time off in lieu is offered in return.
The staff work as a team and, as a small team, we expect all our staff to support each other and have the flexibility to get involved in activities at weekends and evenings as and when it is needed and appropriate

Please refer the Job description for details