Community Marketing Director

at  Carillon Assisted Living

COMMUNITY MARKETING DIRECTOR

Carillon Assisted Living is actively seeking an enthusiastic, sales-driven, competitive and success-motivated Community Marketing Director to drive continued growth in our community in beautiful North Durham off the Eno river. This is for our new brand, Calyx Living.

QUALIFICATIONS

Carillon aspires to hire a personable, hardworking, motivated and hands-on sales savvy individual. The ideal candidate must have at least 3 to 5 years of sales experience, possess excellent written and conversational skills, and proficiency in Customer Relationship Management (CRM) systems such as Salesforce, Yardi, etc. This position requires an individual comfortable with a fast pace and the standards and work ethic consistent with that environment. Candidate must have at least an associate’s degree, although a Bachelor’s degree is strongly preferred.

As a Carillon Community Marketing Director, you will be the primary driver of a world-class community with best in class census trajectory! You will achieve this early drive to deliver occupancy through community engagement, including events and networking in the larger community to generate referrals as well as relentless follow up with prospects. Major responsibilities include:

• Deliver census!
• Drive external Business Development to generate brand awareness and create community and referral relationships.
• Manage sales lead follow up and progression through the sales cycle.
• Manage the resident move-in process start to finish.
• Establish and execute strategic marketing plans to guide marketing efforts.
• Drive market awareness by coordinating and participating in community events, in particular on weekends in the pre-and post-opening sales phase.