Consumer Business Analyst

at  WELOVESUPERMOM PTE LTD

Singapore, Southeast, Singapore -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate28 Apr, 2025Not Specified29 Jan, 20253 year(s) or aboveSql,Business Analytics,Data Analysis,Data Science,Salesforce,Tableau,Looker,Hubspot,Consumer Goods,Cdp,Power Bi,Privacy Regulations,Analytical Skills,Communication SkillsNoNo
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Description:

ABOUT US

We are a dynamic and forward-thinking organization focused on delivering exceptional consumer experiences. Our team thrives on data-driven insights to shape strategies that drive growth and innovation. We are looking for a talented Consumer Business Analyst to join our team and play a pivotal role in shaping our consumer business strategies.

REQUIREMENTS

  • Bachelor’s degree in Business Analytics, Marketing, Data Science, or a related field.
  • Minimum 3-5 years of experience in a similar role, with a focus on consumer analytics.
  • Hands-on experience working with Customer Data Platforms (CDP) such as Segment, Tealium, or similar tools.
  • Proficiency in data visualization tools like Tableau, Power BI, or Looker.
  • Strong analytical skills with experience in SQL and/or Python for data analysis.
  • Excellent communication skills with the ability to present complex data in a clear and actionable manner.
  • Detail-oriented and able to manage multiple projects in a fast-paced environment.

PREFERRED SKILLS

  • Experience in the consumer goods or retail industry.
  • Familiarity with CRM platforms such as Salesforce or HubSpot.
  • Understanding of data privacy regulations (e.g., GDPR, CCPA).
  • Proven track record of working in cross-functional teams.

How To Apply:

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Responsibilities:

ROLE SUMMARY

The Consumer Business Analyst will be responsible for leveraging data to uncover insights about consumer behavior, trends, and preferences. You will work closely with cross-functional teams, including marketing, product development, and sales, to ensure that data-driven decisions are at the forefront of our consumer strategy.
Experience with Customer Data Platforms (CDP) is essential for success in this role.

KEY RESPONSIBILITIES

  • Analyze consumer data to identify trends, opportunities, and insights to inform business decisions.
  • Leverage CDP tools to consolidate and analyze customer data from various sources.
  • Develop and maintain dashboards and reports to track consumer behavior and KPIs.
  • Collaborate with marketing and sales teams to design and implement targeted campaigns based on data-driven insights.
  • Evaluate campaign performance and provide recommendations for optimization.
  • Identify gaps in data collection and work with technical teams to enhance data quality and accessibility.
  • Stay updated on industry trends, consumer behavior, and emerging technologies.


REQUIREMENT SUMMARY

Min:3.0Max:5.0 year(s)

Information Technology/IT

Analytics & Business Intelligence

Business Analysis

Graduate

Business analytics marketing data science or a related field

Proficient

1

Singapore, Singapore