Content Creator

at  Alberto Shoes Corporation

ALBERTO SHOES CORPORATION

Founded on 1990, Alberto Shoes Corporation is a retailing company that offers quality products to Filipino consumers. Alberto has now made a mark in the Philippine retail market for quality-invested products and customer-oriented service. With 90 branches and still growing nationwide, we take pride in providing our customers with our leading footwear, bags, and accessories brands (ALBERTO, GEOX, G&G, PICCADILLY, MOLECA)
As a Content Creator, the key responsibility will be maintaining a strategic direction in each content piece, whether blogs, infographics or videos, to strengthen our brand’s voice. He/She will also determine the best content formats to ensure high consumer engagement while generating leads to attract potential prospects
Monitor digital engagement metrics
Promote company offerings to reach new audiences
Research market trends and developments relevant to campaign subject matter
Aid with the visual design of promotional materials
Skills and qualifications
Bachelor’s degree in English, journalism, communications, marketing or a related field.
Good understanding of user behavior and user experience design.
Outstanding copywriting, social media, or video production skills
Research & analysis
Ability to work effectively without oversight
Confident written and verbal communication skills
Superb organizational and time-management abilities
High degree of computer literacy
Proficient in content creation apps, tools & software programs that are needed in producing quality contents
Extensive experience with content creation, strategy building and content marketing.
Experience working with content management systems is an advantage
Preferred qualifications
Significant experience creating high-quality marketing content
Capable of managing multiple competing priorities
Comprehensive understanding of impactful marketing tactic

Please refer the Job description for details