Content Marketing Manager (m/w/d)

at  PROGEN Biotechnik GmbH

SOUNDS GOOD SO FAR?

Then send your application and CV via email (personal-marcom@progen.com) directly to Ruth Roschatt, Head of Marketing
including your start date, hours per week, and salary expectations. We are looking forward to your application!

ABOUT US

PROGEN was founded in 1983 in Heidelberg Germany, and today is a global biotech company working with partners in
academia, biotech and pharma. It is our underlying mission, to help progress new therapies safely, quickly and affordably, so
together we can provide solutions to people suffering from poor health and affected by disease every day.
PROGEN is made up of a team of experts within AAV and the life sciences and is partnered with gene therapy experts
worldwide. We are more than just a manufacturer of antibodies, proteins and ELISA kits. We strive to understand what
scientists need, so we can create solutions and ultimately deliver high quality antibody and exclusive AAV products, which
solve research challenges within academia, biotech and pharma, and ensure PROGEN can continue to be a trusted and
reliable partner

Design and develop a content marketing strategy and editorial calendar
In close collaboration with Product Management, freelance designers and writers, create high quality content such
as whitepapers, webinars, videos, blog posts and infographics for the website
Collaborate with video agency to create storyboards and develop video content
Share content through various channels, such as Social Media, E-mail and website, ensuring a strong web presence
Edit, proofread and improve content
Collaborate with SEO agency to optimize content considering keywords and current trends
Maintain consistent brand messaging across all online channels
Receive customer feedback and generate ideas to increase target audience engagement
Manage and monitor content campaign budgets