Content Marketing manager

at  TrustYou

TrustYou is on a mission to help make guests happy! Listening to client feedback is a key driver for making customers happy while refining products and services. The heart of TrustYou consists of: Customer Experience Platform (CXP), Customer Data Platform (CDP), and chatAI. The robust solution facilitates seamless customer interaction and provides data-driven insights.
TrustYou’s Customer Experience Platform (CXP) is an innovative solution that collects actionable insights and helps to make brilliant business decisions. Customer Data Platform (CDP) focuses on data-driven insights to understand your customers and market to them most effectively. chatAI is an intelligent tool that allows you to be where your customers are and respond to inquiries faster than humanly possible.
TrustYou is committed to enabling companies to build trust, make informed decisions, and emerge victorious in their industries. Learn more about TrustYou at www.trustyou.com

LOCATION OF THE ROLE: GERMANY (REMOTE)/ SPAIN (REMOTE)/ ROMANIA (REMOTE)

As a Content Marketing Manager, you will be responsible for content optimization and repurposing, continuously updating and optimizing existing content to improve organic rankings and extending reach and engagement by repurposing content for different formats and channels.
The ideal candidate will be responsible for developing and executing the content marketing engine by identifying target audiences, determining content goals, and planning the creation and distribution of content.
If you have a passion for content marketing, a knack for creativity, and a data-driven mindset, we encourage you to apply for this opportunity.

IN YOUR ROLE, YOU WILL MAKE AN IMPACT BY…..

• Content creation for various platforms such as websites, blogs, social media, and email marketing campaigns and implementing content strategies that align with brand guidelines and marketing objectives.
• Conducting SEO and keyword research to optimize content for search engines and improve organic visibility.
• Monitoring and analyzing content performance using tools like Google Analytics to make data-driven decisions aimed at enhancing content effectiveness.
• Developing strategies for content promotion and distribution across multiple channels, including social media, email marketing, and influencers.
• Managing the content calendar and workflow, ensuring deadlines are met, and coordinating with writers, designers, and other stakeholders.
• Staying up-to-date on industry trends and best practices, implementing relevant changes to enhance content effectiveness