Content Marketing Specialist
at Alexa Translations
Toronto, ON, Canada -
Start Date | Expiry Date | Salary | Posted On | Experience | Skills | Telecommute | Sponsor Visa |
---|---|---|---|---|---|---|---|
Immediate | 26 Jan, 2025 | Not Specified | 27 Oct, 2024 | 3 year(s) or above | Marketing Automation,Twitter,Instagram,Semrush,Google Analytics,Crm,Social Media,Linkedin,Data Studio,Wordpress,Moz,Trello,Facebook,Hubspot | No | No |
Required Visa Status:
Citizen | GC |
US Citizen | Student Visa |
H1B | CPT |
OPT | H4 Spouse of H1B |
GC Green Card |
Employment Type:
Full Time | Part Time |
Permanent | Independent - 1099 |
Contract – W2 | C2H Independent |
C2H W2 | Contract – Corp 2 Corp |
Contract to Hire – Corp 2 Corp |
Description:
Technical Skills & Experience
- CRM (Wordpress)
- CRM & Marketing Automation (Hubspot)
- SEO/SEM Certifications (SEMrush, Ahrefs, MOZ, etc.)
- Google Workplace Suite and/or MS Office Suite
- Social Media (Linkedin, Facebook, Instagram, Twitter) - certifications strongly preferred
- Project Management Tools (ClickUp, Asana, Trello)
- Analytics Dashboards (Google Analytics, Data Studio, etc.
Responsibilities:
Research & Reporting
- Conduct interviews with subject matter experts to learn and write about new topics, such as translation services, artificial intelligence, etc.
- Support SEO efforts, including conducting keyword research, content creation, on-page optimization, etc.
- Conduct regular, ongoing analysis of content and social media effectiveness to ensure KPIs are met (and exceeded).
Content Creation
- Produce well-researched thought leadership pieces in the form of website copy, blogs, infographics, social media content, and more to attract and engage key target segments.
- Review/edit the work of others to ensure content is accurate in grammar, messaging, style, and tone of voice, and optimized for search and user experience (UX).
- Craft product-related content, including sales collateral and knowledge base articles, by collaborating with design, product marketing, tech, and operations teams.
- Support the editorial calendar, ensuring deadlines and quality expectations are always met.
- Oversee content operations and ensure workflows are being followed in our project management software and that deadlines are being met.
Social Media
- Draft engaging social media posts catered to our audience, incorporating a variety of content, formats and multimedia.
- Oversee scheduling and day-to-day management of social media posts.
- Engage with our social media followers, influencers and partners, in order to expand our reach and increase engagement.
- Convert our social media followers into email subscribers and prospects within our CRM.
What You’ll Need
- Impeccable English, with a strong preference for those who are fully bilingual in English, French and/or Spanish.
- 3+ years of content marketing experience in B2B SaaS or tech-related field.
- 3+ years of social media experience in B2B SaaS or tech-related field.
- Proven writing and communication skills showcasing that you can write on-demand with an appropriate tone.
- Entrepreneurial no-nonsense mindset with a passion for growth.
- Exceptional organizational skills.
- A portfolio of original work that demonstrates your content marketing and social media expertise.
Technical Skills & Experience
- CRM (Wordpress)
- CRM & Marketing Automation (Hubspot)
- SEO/SEM Certifications (SEMrush, Ahrefs, MOZ, etc.)
- Google Workplace Suite and/or MS Office Suite
- Social Media (Linkedin, Facebook, Instagram, Twitter) - certifications strongly preferred
- Project Management Tools (ClickUp, Asana, Trello)
- Analytics Dashboards (Google Analytics, Data Studio, etc.)
Benefits and Perks
- Opportunities for personal and professional growth via work experience and in-house learning.
- Inspiring company culture and opportunity to learn from experienced entrepreneurs.
- Tackle unique challenges and face the unknown often, supported by an amazing team that really wants you to succeed.
- Equipment you need to thrive in your role.
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REQUIREMENT SUMMARY
Min:3.0Max:8.0 year(s)
Marketing/Advertising/Sales
Marketing / Advertising / MR / PR
Communications, Marketing
Graduate
Proficient
1
Toronto, ON, Canada