Content Marketing Specialist

at  Mastermover

Are you a content marketing professional with a talent for storytelling and the ability to transform complex ideas into compelling narratives? Do you excel at creating content strategies that resonate across diverse markets? MasterMover is seeking a skilled Content Marketing Specialist to join our global marketing team.

ABOUT US

MasterMover is a leading innovator in the material handling industry, known for our cutting-edge electric tugs and AGV solutions that boost efficiency and safety across a wide range of sectors. Our customers include some of the world’s most renowned brands, relying on us to help move everything from waste bins to rockets.
Our commitment to quality and innovation has established us as a global leader, and we continue to push boundaries by crafting intelligent, ergonomic, and effective products that help our customers move heavy loads.
We’re now looking for a creative mind to join our global marketing team and help communicate our story on a global scale.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Communications, Advertising or a related field
• Chartered Institute of Marketing Qualifications (Desirable)

REQUIRED SKILLS & EXPERIENCE

• Proven track record in content creation with an impressive portfolio
• Experience in B2B content marketing, preferably in industrial sectors
• Strategic thinking skills with attention to detail
• Ability to adapt writing for different formats
• SEO knowledge to optimise content visibility
• Excellent teamwork skills in a global, fast-paced environment

THE ROLE

As our Content Marketing Specialist, you’ll be responsible for putting the voice behind our brand across a diverse range of channels.
Your role will encompass creating a wide range of materials, from social media posts to comprehensive whitepapers, always ensuring our brand message is consistently conveyed.

KEY RESPONSIBILITIES

• Create informative and inspiring content for our target audience
• Showcase compelling customer success stories, craft clever advertising messaging and more
• Develop a content strategy that establishes us as thought-leaders in material handling
• Work with our international team to create market-specific content
• Maintain and develop our brand voice, ensuring consistency across all markets
• Creatively convey technical information into accessible, engaging content
• Analyse content performance and implement improvements based on data