Content Writer and Planner Lead

at  Billion Media

Job Title: Content Writer and Planner Lead
Location: St Helens, UK
Company: Billion Media
Salary: £23,000 to £30,000 per annum (dependent on experience)
Job Type: Full-time, Permanent
Hours: Monday to Friday, 9:00 AM - 5:30 PM

ABOUT US

Billion Media is a dynamic and forward-thinking company at the forefront of media and content creation. Based in St Helens, we specialize in producing innovative, high-quality content that engages audiences and drives results. We are looking for a talented and experienced Content Writer and Planner Lead to join our team and contribute to our continued success.

ROLE OVERVIEW

As the Content Writer and Planner Lead, you will play a key role in developing and executing content strategies for a range of clients and internal projects. You will craft compelling, high-quality content tailored to various platforms, while also overseeing the planning and management of content calendars. The ideal candidate is a strategic thinker with exceptional writing skills and a proven track record of delivering impactful content.

KEY RESPONSIBILITIES

• Content Creation: Write, edit, and proofread engaging and well-researched content for websites, blogs, social media, newsletters, and other channels.
• Content Planning: Develop and manage content calendars, ensuring alignment with marketing strategies and campaign objectives.
• Research: Conduct thorough research to stay updated on industry trends, audience preferences, and competitive landscapes.
• Strategy Development: Collaborate with the marketing team to create data-driven content strategies that meet client and company goals.
• SEO Optimization: Incorporate best practices for SEO to maximize content visibility and performance.
• Team Collaboration: Work closely with designers, marketers, and other team members to ensure cohesive storytelling across all platforms.
• Performance Tracking: Monitor and analyze content performance, providing actionable insights to improve future content.
• Mentorship: Guide and mentor junior writers, fostering a culture of excellence and creativity.

To thrive in this role, you should have:

• Experience: Minimum of 3 years in content writing, planning, or a similar role. Experience in a senior or leadership capacity is a plus.
• Writing Skills: Exceptional writing, editing, and proofreading skills with a strong command of English.
• Strategic Thinking: The ability to align content with broader marketing objectives and adapt to changing priorities.
• SEO Knowledge: A solid understanding of SEO principles and tools to optimize content for search engines.
• Project Management: Strong organizational skills and the ability to manage multiple projects and deadlines.
• Creativity: A flair for storytelling and a passion for creating unique, audience-focused content.
• Communication: Excellent interpersonal skills, with the ability to work effectively as part of a team and liaise with clients