Copywriter

at  Annoushka Fine Jewellery

ESSENTIAL SKILLS:

• A creative thinker with a passion for storytelling
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of SEO principles and how to apply them to content creation.
• Experience of optimising content for search engines and ranking factors.
• Ability and appreciation for data and analytics to inform content development.
• Ability to write for various audiences and adapt to different brand voices.
• Excellent time management and organisational skills.

PREFERRED EXPERIENCE:

• Knowledge of the fine jewellery sector and appropriate terminology is desirable.
• Experience in writing for the high-end/luxury industry, with an understanding of luxury brand aesthetics and consumer expectations.
• Experience with tools such as:
• Google Analytics, SEMrush, or Ahrefs.
• Content management systems (CMS) like WordPress.
• Email marketing platforms like Ometria or Klaviyo
• Graphic design software (e.g., Adobe Creative Suite)
• Project management tools like Asana

We are looking for a highly skilled digital first Copywriter to develop and create compelling, audience-centric content that drives engagement and conversions across various digital platforms. This role requires a deep understanding of online customer behaviour, SEO practices, and a flair for storytelling that aligns with brand objectives. You will play a crucial role in enhancing our brand voice and driving our marketing efforts.