Copywriter

at  Spellbook

QUALIFICATIONS:

• 4+ years of copywriting or digital marketing experience, either in-house or in agencies; fintech experience is a bonus.
• Strong portfolio of high-performing copy focused on driving conversions and sales.
• Excellent written and verbal communication.
• Ability to write for different marketing channels and audiences.
• Experience in a fast-paced, start-up environment delivering high-quality content.
• Excellent collaboration skills across different departments.
• Driven, self-directed, and proactive approach to project management.

ABOUT THE ROLE

As the Copywriter at Spellbook, you’ll play a crucial role in driving sales and conversions through high-quality marketing content. This is a unique opportunity to be a key player on our team, collaborating closely with our dynamic marketing team to drive engagement, optimize campaign performance, and boost brand recognition. You’ll be responsible for creating compelling content that drives results, experimenting with strategies to maximize effectiveness.

RESPONSIBILITIES:

• Content Creation: Write various forms of content (emails, newsletters, blogs, SMS, push notifications, social and paid ads, web content) focused on driving conversions that lead to sales, as well as engaging customers.
• Campaign Development: Develop creative campaign concepts and product launch materials that effectively highlight the value of Spellbook and drive conversions.
• Strategy and Experimentation: Continuously test and refine copy strategies to optimize conversion rates and campaign performance.
• Collaboration: Work closely with product, sales, customer success and other team members to ensure cohesive and effective campaigns.
• Simplification: Translate complex product features into clear, persuasive copy that quickly conveys benefits to customers.
• Creative Problem-Solving: Apply innovative thinking and problem-solving skills to address business challenges and improve campaign outcomes.