Creative Content Hub Lead

at  Admiral

CLOSING DATE

31/10/2024
As Admiral grows, our creative teams need to respond and develop. With more products than ever and a complex brand landscape, we need to adapt to be able to deliver volume with pace.
And because we put customers at the heart of what we do, producing really compelling joined-up customer comms is more important than ever.
This growth trajectory along with more integrated ways of working, means we’re creating a new department, bringing together our Content and our Digital design expertise for the first time to deliver excellence for the business.
Our Brand team and Strategic Creative agency partner, McCann, will set the creative direction, which then needs to be interpreted and replicated across all our channels: digital estate, email, social media channels, customer communications and even adapting and versioning our advertising assets.
Our Content team, meanwhile, has become increasingly successful at creating strong SEO performing content and we now need to ensure that Content also supports customer journeys and, in line with Consumer Duty, good customer outcomes.

JOB PURPOSE

• You’ll play a pivotal role leading Admiral’s new Creative Content Hub empowering our high performing team to deliver quality, compelling design and content projects on time and on brief
• At Admiral we’re passionate about our people. You’ll lead and develop our inhouse team (currently Senior Designers, Designers, Senior Content Manager and UX copywriter) to deliver high quality work that meets commercial objectives
• We want you to help set the agenda and lead the ways of working for the Hub as the business continues to evolve, building the service and processes we need in order to ensure strong outcomes, through driving change, planning and resource scheduling for the Hub, monitoring effectiveness, and budget management
• You will oversee strategic development and delivery of Content that drives strong SEO performance, builds brand consideration through engaging consumer content that contributes to strong customer journeys
• Championing accessibility and passionate about delivering great outcomes for customers you’ll lead Consumer Duty compliance across our communications including web content and design, emails and documents
• A figurehead for the Hub, you’ll build strong relationships and liaise with the wider business as well as our third party Strategic Creative agency on overall content planning/ scheduling ande delivery
• You will be key to building the Content Hub’s profile and reputation within the business, driving outputs to help the business achieve its business objectives
• Project management of creative projects, including consulting on briefs, overseeing budgets, reporting and supplier management, identifying process improvements and efficiencies, including new technologies, to help us best support the business which is moving towards a scaled agile model