Creator Marketing Specialist (Influencer Specialist)

at  Red Bull

COMPANY DESCRIPTION

Do you know the market of online creators like few others and want to have a significant impact on shaping the Creator Marketing strategy at Red Bull? Do you want to build relationships with top influencers and give them wings by providing extraordinary experiences from the World of Red Bull? Are you ready to participate in Red Bull events in Poland and abroad? Do you want to create innovative projects dedicated to creators? If so, this offer is for you!
As a Creator Marketing Specialist, your main task will be to collaborate with online personalities, through which you will build brand awareness and generate word of mouth. You will also create and shape Creators’ experiences through production of Creator dedicated events and projects. You will closely collaborate with social media team to produce emotion provoking content. Your role will be to uplevel broader influencer marketing knowledge in the organization, give inputs for creator dedicated initiatives and translate online performance data into actionable plans.

QUALIFICATIONS

Minimum 2-year work experience in Marketing, preferably in the field of influencer marketing.
Perfect understanding of youth culture and their social media habits and interests. Expert in identifying trending online personalities and understanding social media culture - where consumers live digitally, how they consume content, and how to engage them.
Strong affinity and joy to work with influencers.
Ability to work in a cross-functional environment. Strong communications skills, open mind, problem solver.
Comprehensive knowledge about influencers landscape across Instagram, TikTok, YouTube and Twitch.
Proficient in usage of digital media and Microsoft Office.
Analytic thinking, high affinity to data, with ability to translate into strategy and concrete initiatives.
English – B2.

Please refer the Job description for details