CRM Automation Specialist

at  Impactcom

The Company:
At impact.com our culture is our soul. We are passionate about our people, our technology, and are obsessed with customer success. Working together enables us to grow rapidly, win, and serve the largest brands in the world. We use cutting edge technology to solve real-world problems for our clients and continue to pull ahead of the pack as the leading SaaS platform for businesses to automate their partnerships and grow their revenue like never before. We have an entrepreneurial spirit and a culture where ambition and curiosity is rewarded. If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world, then this is the place for you!

WHY THIS ROLE IS EXCITING:

Working at impact.com as a CRM Automation Specialist is an exciting opportunity to be part of a cutting-edge, fast-growing company at the forefront of the partnership economy. With a focus on innovation, impact.com provides a dynamic environment where your expertise in CRM automation can directly influence global marketing strategies and drive customer success. You’ll collaborate with talented professionals, leverage advanced tools, and have the chance to shape automated workflows that enhance customer relationships and optimize business processes. Plus, impact.com’s culture promotes growth, creativity, and making a meaningful impact on a global scale!

WHAT YOU WILL BE DOING:

• Partner with Data Enablement to establish and maintain two-way data hooks for ipost, marketo, sendgrid, intellum, and our internal data sources.
• Partner with Data Enablement to create and maintain a unified outbound email reporting dataset across all ESPs. Ideally, the unified view would include Salesforce, Hubspot, and Outreach communication.
• Establish unified preference center, ensure subscription preferences are collected & applied correctly across all ESPs.
• Build and maintain event-based triggered emails.
• QA and troubleshoot customer communications to ensure they are responsive, device-friendly, trackable, and functional
• Build advanced scripting for dynamic content capabilities.
• Consult/Execute advanced CSS, HTML development.
• Manage marketing email tech processes and platforms (provisioning, utilization, upgrades, troubleshooting).
• Merge and simplify our Email tech stack under fewer ESPs and SAAS solutions.
• Partner across Data Enablement, Engineering, Product, Data Science to define requirements, and architect and implement new email capabilities.
• Partner with Product & Engineering team to ensure seamless transactional email customer experience.