CRM Customer Analytics Specialist

at  Pandora Jewelry

Do you want to be a part of the world’s leading jewelry company while putting your experience in CRM Customer Analytics Specialist into use? If yes, then we might have an exciting opportunity for you! You will be part of Pandora Latin America & Asia Pacific Team in an international organization of can-do spirited, passionate, and performance-driven people.
We are looking for a data-driven CRM Customer Analytics Specialist to join our Pandora LATAM team. This role will focus on leveraging advanced analytics to optimize customer acquisition, retention, and lifetime value strategies. The ideal candidate will use data insights to support business decisions and work cross-functionally to enhance our understanding of customer behavior across channels.

• Customer Analytics: Use advanced statistical models to analyze customer lifetime value (CLV), retention, customer acquisition cost (CAC), churn rate, and other metrics to guide strategy development.
• 360° Customer Database: Collaborate with IT and E-commerce teams to create and maintain a unified customer database for seamless customer identification across channels.
• Segmentation & Insights: Develop detailed customer segmentation models to support tailored marketing campaigns and improve engagement.
• Data Integration: Combine data from various sources, including CRM systems, to provide actionable insights into customer acquisition and retention strategies.
• Performance Tracking: Analyze and report on customer behavior trends, identifying actionable insights to drive optimization efforts.
• Retention Analysis: Evaluate retention initiatives and recommend data-driven strategies to improve customer lifetime value.
• Cross-Functional Collaboration: Work with Marketing, E-commerce, and IT teams to align data analytics initiatives with broader business goals.