CRM Expert

at  AB InBev

Praha, Praha, Czech -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate22 Apr, 2025Not Specified23 Jan, 2025N/AGood communication skillsNoNo
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Description:

Seniority Level: Associate

Ownership

Job Purpose
At AB InBev, dreaming big is what we do. Brewing the world’s most loved beers, building iconic brands like Corona, Stella Artois, Goose Island and crafting meaningful moments are what inspire us.
The CRM Expert will be supporting a wide range of iconic brands across the zone and is responsible for managing and optimizing the CRM platform Braze to support the marketing team. This includes creating and executing digital campaigns, developing email templates for online campaigns. Additionally, the role involves executing email, social, and SMS campaigns using Braze, and ensuring compliance with brand standards and GDPR.
We’re a team of passionate owners who aren’t afraid to dream big because we know that together, we can achieve anything. To build a more sustainable, inclusive and rewarding future. Turning any challenge into an opportunity. So let’s take on the challenge together.
Cheers to dreaming big!

What will you be doing:

  • Execute and manage the campaign pipeline
  • Design and create email templates and landing pages
  • Cooperate on develop digital assets for marketing campaigns
  • Maintain and update the campaign calendar
  • Manage Braze platform
  • Implement advanced use cases, including technical integrations and campaign automations
  • Stay informed about trends and innovations in marketing
  • Working with various stakeholders - Marketing, commercial and brand teams

What you will bring:

  • 1-2 years of CRM/campaign experience
  • Knowledge of various CRM tools
  • An open, creative and a pragmatic approach
  • The ability to balance technical and creative skills
  • Experience working with various stakeholders
  • Proactive and motivated to fully utilize the platform’s capabilities
  • Experience working in an FMCG company would be advantageous

What you can expect from us:
In this role, you’ll have the potential to transform our business and your career. You’ll get the support as well as the responsibility you need to succeed. We’re a meritocracy, with plenty of room for growth and development, so you know your hard work will be rewarded. We encourage you to think big and go after your goals. You’ll get to be creative, work with international teams so you can build a global network and have direct control over your career and where it takes you
We are building a team that’s more supportive, more inclusive and more collaborative. A team that’s diverse in background, skills and experience.
So if you dream big but are concerned you’re not a perfect fit against the job description, we’d still encourage you to apply. You may be just the right candidate to help us create a future with more cheers. \As the leading global brewer, we are committed to bringing people together for a better – and more equal – world. A more equal world starts when everyone can thrive. At AB InBev we value the diversity of cultures, perspectives, skills and experiences within our workforce, and we strongly encourage women, people of colour, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply.

LI-ABI ZoneEUR

Responsibilities:

  • Execute and manage the campaign pipeline
  • Design and create email templates and landing pages
  • Cooperate on develop digital assets for marketing campaigns
  • Maintain and update the campaign calendar
  • Manage Braze platform
  • Implement advanced use cases, including technical integrations and campaign automations
  • Stay informed about trends and innovations in marketing
  • Working with various stakeholders - Marketing, commercial and brand team


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Proficient

1

Praha, Czech