CRM Specialist

at  Gravitas Recruitment Group

A leading Digital Asset Management firm is seeking a skilled CRM Specialist to join their team and lead efforts in building and maintaining strong customer relationships. In this role, you will develop and implement strategies to enhance customer engagement, retention, and satisfaction.

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in CRM management, preferably in the fintech industry.
• Proficiency in CRM software platforms like Salesforce or HubSpot.
• Strong analytical skills with the ability to generate actionable insights.
• Excellent communication and interpersonal skills with a customer-centric mindset.
• Ability to manage multiple projects in a fast-paced environment.
• Creative thinker with a passion for innovation and continuous improvement.
  Job ID BBBH146761

• Design and execute CRM strategies to optimize customer interactions.
• Develop and maintain customer segmentation models for personalized communication.
• Implement and manage CRM software to improve efficiency.
• Analyze customer data to identify trends and opportunities for improvement.
• Collaborate with Marketing, Sales, and Product Development teams to align CRM initiatives with business goals.
• Create targeted email campaigns, newsletters, and communication materials.
• Monitor and report on KPIs related to customer engagement and satisfaction.
• Stay updated on industry trends and apply relevant insights to enhance strategies.