Crown Dependencies Marketing Manager

at  Lloyds Banking Group

End Date
Tuesday 15 October 2024
Salary Range
£73,521 - £81,690
We support flexible working – click here for more information on flexible working options
Flexible Working Options
Flexibility in when hours are worked
Job Description Summary
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Job Description
JOB TITLE: Marketing Manager - Crown Dependencies
SALARY: Competitive package
LOCATION(S): Jersey, Guernsey, Isle of Man
HOURS: Full Time
WORKING PATTERN: We work in a hybrid model, splitting our time between the office and working from home.
About this opportunity
At Lloyds Banking Group, we’re driven by a clear purpose - to help Britain prosper. Our colleagues are focused on making a difference to customers, businesses, and communities. As Britain’s largest retail and commercial bank, our footprint touches nearly every community and household in Britain, including the Crown Dependencies. Our brands, services, and business span every aspect of banking and finance, giving us a big responsibility to support the UK economy. We have a clear strategy to put customers first and achieve our vision of becoming the best bank for customers.
An exciting opportunity has emerged within our customer engagement and value generation marketing team to develop and deliver marketing strategies to drive growth. We’re looking for someone with a proven track record of strategy development and an appetite for navigating ambiguity as we progress towards ambitious goals.
To apply, you must have the right to work in one of the Islands.
As Marketing Manager, your responsibilities will include:
Marketing Strategy: Develop compelling marketing strategies grounded in customer insight and findings from current activity.
Relationship Management: Effectively manage key relationships, fully understanding their performance and targets, and aligning strategies to achieve mutual objectives.
Project Delivery: Deliver activities on time, within budget, and with the appropriate risk and legal approvals in a complex regulatory environment.
Team Development: Nurture and develop the skills of more junior colleagues in the function.
Performance Culture: Become a key part of the performance marketing culture, driving continual change to achieve efficient customer response.
Innovation: Take the lead in planning and implementing structured tests, leveraging new capabilities to improve performance against plan.
Why Lloyds Banking Group?
We’re on an exciting journey and there couldn’t be a better time to join us. The investments we’re making in our people, data, and technology are leading to innovative projects, fresh possibilities, and countless new ways for our people to work, learn, and thrive. We’re growing with purpose. Join us on our journey and you will too…
What You’ll Need
Influencing Skills: Experience (agency/client side) working within or for a large, complicated, and ideally regulated business.
Strategic Thinking: Proven experience developing marketing strategies to deliver growth and the best customer outcomes.
Presentation Skills: Excellent written and verbal presentation and storytelling skills with the ability to influence colleagues and external partners.
Self-Motivation: Pragmatic, collaborative, and proactive approach to work with the ability to take ownership and exercise good judgement, with a prudent approach to risk. Effective prioritisation skills, able to handle multiple tasks simultaneously.
Data-Driven Marketing: Expert in data-driven marketing, highly numerate, skilled in interpreting performance data, interrogating customer insight, planning tests, optimising campaigns, and making budget recommendations.
Line Management: Demonstrated success in developing and managing direct reports in line with expected colleague behaviours.
Channel Experience: Strong experience across press, DM, email, SMS, social media, and website channels.
Measurement Experience: Experienced in developing and applying scientific measurement methodologies to prove the value of marketing activity.
About working for us
Our focus is to ensure we’re inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity or culture. We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups. We’re disability confident. So, if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.

We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
• An annual performance-related bonus
• Share schemes including free shares
• Benefits you can adapt to your lifestyle, such as discounted shopping
• 30 days’ holiday, with bank holidays on top
• A range of wellbeing initiatives and generous parental leave policies

Ready for a career where you can have a positive impact as you learn, grow and thrive? Apply today and find out more.
At Lloyds Banking Group, we’re driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you’ll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you’ll have many opportunities to learn, grow and develop.
We keep your data safe. So, we’ll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We’ll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We’re focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference

Please refer the Job description for details