Customer Communications Manager

at  MetLife

Working Schedule
Full-Time
Work Arrangement
Hybrid
Travel Required
10%
Relocation Assistance Available
No
Posted Date
25-Oct-2024
Job ID
4625

THE OPPORTUNITY

We are seeking a dynamic Customer Communication Manager to join our team and play a pivotal role in driving digital adoption and customer loyalty. The ideal candidate will be a skilled marketing professional with a passion for creating engaging and effective communications.

WHAT YOU NEED TO SUCCEED (REQUIRED QUALIFICATIONS)

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in customer communications or marketing roles.
• Strong understanding of digital marketing channels and strategies.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Strong analytical and problem-solving skills.

WHAT CAN GIVE YOU AN EDGE (ADDITIONAL SKILLS)

• Experience in the insurance industry is a plus but not required.

• Digital Adoption: Develop and implement strategies to encourage adviser and customer adoption of our digital portals, focusing on the individual protection line of business.
• Customer Communications: Design, implement, and manage a comprehensive customer communications program to enhance customer loyalty and retention.
• Content Development: Create compelling and informative content for various communication channels, including email, SMS, social media, and in-app messaging.
• Campaign Management: Oversee the planning, execution, and measurement of customer communication campaigns to achieve desired outcomes.
• Data Analysis: Analyze customer data and insights to identify opportunities for improvement and optimize communication strategies.
• Collaboration: Work closely with cross-functional teams, including product, marketing, sales, and customer service, to ensure alignment and effective communication