Data & AI Go-to-Market Director

at  NTT Data

MAKE AN IMPACT WITH NTT DATA

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KNOWLEDGE AND ATTRIBUTES:

• Strategic vision and solid execution skills.
• Significant knowledge of the business and products and services offerings.
• Significant knowledge of strategy development, market planning, scenario planning, and market modelling.
• A combination of visionary, strategic, and pragmatic skills, encompassing both strong strategic product marketing abilities and hands-on tactical involvement.
• Ability to develop process and implement go to market strategies through results-oriented integrated marketing programs and promotions.
• Responsive, professional persona; establishing relationships through demonstrated ability to build trust.
• Ability to lead and build collaborative teams through strong coaching and mentoring skills with a strong sense of accountability.
• Ability to conduct business with a high level of ethical standards and integrity.
• Demonstrated excellence in strategic and organizational planning, time management, and organizational skills.
• Significant drive for results through solution-oriented decision-making and customer focus.
• Ability to manage expectations of customers with resourcefulness and composure.
• A “can do” solution-oriented and professional demeanor that allows you to respond strategically and thoughtfully while meeting the demands of a fast-paced work environment.
• Patience in driving change and navigating successfully within many functional areas of the business.

ACADEMIC QUALIFICATIONS AND CERTIFICATIONS:

• Bachelor’s degree in business or marketing or a related field.
• Advanced degree such as an MBA is highly advantageous.

REQUIRED EXPERIENCE:

• Significant relevant product marketing experience with increasing responsibility of which a significant amount of this experience should include work in an IT services environment, with a successful track record of creating GTM strategies to maintain sustained competitive advantage.
• Significant experience in dealing with complexity at a global level, across multiple channels, across multiple lines of business, with regard to multiple competitors and partners, and broadly with the market as a whole.
• Significant experience in a senior product or solutions marketing leadership role, preferably in a business-to-business company growing revenues.
• Significant experience crafting product marketing solutions to vertical markets.
• Significant experience leading and managing a sales function, preferably within a global technology services organization.
• Significant related corporate, market, and business strategy experience with thorough knowledge of relevant industries.
• Significant management and business experience across functional areas and a proven track record in crafting compelling positioning and thought leadership content.
  Workplace type:
  On-site Working

KEY RESPONSIBILITIES:

• Provides leadership and oversight for annual overall strategic Go-to-Market (GTM) plan in the assigned geography and/or portfolio of products.
• Executes the translation of Go-to-Market (GTM) strategies and plans into a detailed marketing plan with clear tactics and accountabilities assigned across the core GTM team within area of responsibility.
• Translates client needs into product requirements working with product management and development teams.
• Develops and records go-to market strategy for new products.
• Manages customer expectations and coordinates release and installation of marketing and promotional activities at product launch.
• Enhances product definition and positioning using competitive information, market and product analysis.
• Manages the marketing activities for a portfolio of complex products/services through their full life cycle.
• Responsible for taking the propositions to market and ensure their commercial execution success.
• Works closely with a variety of internal stakeholders to implement and execute the GTM strategy.
• Tasked with creating and deploying a GTM framework that provides a commercial blueprint for propositions launches.
• Identifies opportunities to ensure customer satisfaction and retention levels are maintained at optimum levels.
• Conducts regular business reviews to ensure compliance and governance in relation to contracted agreements with partners and alliances.
• Develops and manages the implementation of local policies and procedures and operating plans aligned to global strategy that will enable the achievement of the overall GTM strategy.
• Searches and screens new opportunity areas by analyzing company technology, customer requirements, workflows, market trends and competitive gaps.
• Merges data driven market understanding with customer feedback to prioritize go to market strategies.
• Manage a team of managers and/or individual contributors and ensure performance goals are constantly reviewed and achieved.