Data Analyst (Marketing Agency)

at  Scale Up Media Agency

WHO WE ARE:

Scale Up Media Agency is an online marketing company that specializes in lead generation for companies around the world. We use technology and a highly talented internal media buying team to provide high-quality lead generation services across social platforms. With a culture rooted in determination and innovation, we challenge the status quo and push boundaries to achieve remarkable results. Our ethos is simple: set the bar high, take initiative, and never settle for anything less.

ROLE DESCRIPTION:

We’re on the lookout for a technically proficient and analytically minded individual to enhance our marketing team. The chosen candidate will play a pivotal role in the strategic execution, optimization, and expansion of our pay per call campaigns through the use of Ringba software. This position requires a unique combination of technical know-how, analytical thinking, and a solid grasp of digital marketing fundamentals to steer campaign achievements and fulfill our marketing goals.

KEY RESPONSIBILITIES:

This is a full-time remote role, but you must be able to work during the hours of 9am-5pm EST to ensure overlap with our clients in various time zones.

The main responsibilities include:

• Analyzing and interpreting complex data sets
• Overseeing the execution, monitoring, and fine-tuning of pay per call campaigns with Ringba software, ensuring they meet our KPIs
• Conducting thorough analyses of campaign data to spot trends, identify opportunities for growth, and pinpoint areas needing improvement.
• Utilize data-driven insights for decision-making and enhancing campaign outcomes.
• Fostering strong relationships with clients, ensuring their needs and expectations are met.
• Maintaining open lines of communication with our internal media buying team regarding campaign outcomes and strategic advice to drive business growth.
• Communicating with clients daily to ensure we are meeting our KPIs

REQUIREMENTS NEEDED TO SUCCEED IN THIS ROLE:

• A Bachelor’s degree in Marketing, Business, Computer Science, Mathematics or a related discipline
• Analytical skills, including the ability to analyze and interpret complex data sets using data analysis methodologies and tools
• Technical aptitude in marketing technologies, encompassing CRM systems, analytics platforms, and campaign management tools
• Excellent English communication skills, both written and verbal
• Ability to work collaboratively with cross-functional teams to drive business growth
• Exceptional problem-solving ability with a strategic and analytical approach to thinking