Designer

at  Westpac

DIGITAL DESIGNER

HELP MAKE THE WORK BETTER. More courageous. More connected. More commercial. More creative.
Purpose: Design and art direction of compelling, digitally savvy, beautiful, and innovative creative advertising and communication work across connected channels.

MAJOR ACCOUNTABILITIES:

• Deliver captivating designs, campaigns, and brand experiences that resonate with our customers and draw in new customers.
• Connect ideas and visual language across channels and experiences to help us build a strong, compelling, forward-thinking, connected brand world.
• Add to a collaborative and high-performing environment, encouraging creativity and being part of a safe space for sharing raw and wild ideas.
• Support the development and evolution of our brand’s visual identity, ensuring consistency and cohesiveness across all touchpoints.
• Ensure that all creative outputs meet the highest standards of quality, innovation, and brand integrity and align with our brand principles.
• Stay up-to-date with industry trends, emerging technologies, and creative best practices. Share this generously with the team for both inspiration and outside-in thinking.

POSITION REQUIREMENTS:

• Experience as an Art Director or Digital Designer in a company or agency with a strong digital footprint.
• Strong portfolio showcasing impactful and innovative creative solutions across various channels and platforms.
• Ability to span both art direction and conceptually inspired design through advertising, customer journeys, and experiences.
• Expertise in Adobe Creative Suite and other relevant design software. Animation skills, scamping, and/or wire-framing are a bonus.
• Great people management and communication skills, with the ability to draw in, inspire, and collaborate with a diverse team.
• Good understanding of branding, design principles, advertising, and marketing best practices.
• Strong presentation skills, with the ability to articulate creative vision.

• Collaborate as part of a creative team to generate big ideas.
• Concept, develop, and execute creative advertising, digital, and one-to-one communication and journeys across various media, platforms, and channels.
• Bring out the nuances of a concept through design elements, personalization, and storytelling.
• Clearly articulate a creative vision, drawing people in by framing it according to the context and their understanding.
• Deeply understand the DNA of multiple brands, bringing them to life in innovative and creative ways, and helping others do the same.