Digital Account Manager

at  Cumulus Media

Cumulus Media | Chicago, IL has an immediate hybrid-remote opening for a full time Digital Account Manager. The ideal candidate will develop and implement effective digital strategies to exceed digital budgets, and also will support a team of sellers to maximize digital revenue growth in some of our largest and most strategic accounts.

As a Digital Account Manager, you will be responsible for managing and growing client relationships, ensuring the delivery of high-quality digital campaigns, and driving revenue growth. Additionally, you will also provide ongoing performance-based digital strategy, sales support, campaign management, and assistance in presenting multi-channel, tactical digital solutions that include:

• Performance Digital Marketing
• Audio Streaming
• Podcast Advertising
• Display Advertising
• Programmatic Strategies
• Social Media Marketing
• Online Presence Solutions
• OTT and Video Advertising
• Paid Search Engine Marketing
• Email Marketing

You will have the opportunity to use your passion for digital marketing to develop personalized, innovative, full-scope advertising solutions to meet the marketing needs of new and existing clients through the integration of digital products and services focused on our advertisers’ end goals.

QUALIFICATIONS:

• Bachelor’s degree in marketing, communications, or related field
• 3+ years of experience in digital marketing, with a focus on account management
• Strong project management skills, with the ability to manage multiple projects simultaneously
• Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully
• Demonstrated ability to self-motivated and task-oriented for complex and fast-paced projects
• Time management and organizational skills, with high attention to detail
• Excellent analytical and problem-solving skills
• Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally
• Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal teams
• Proven track record of delivering successful digital campaigns that drive results
• Knowledge of digital marketing channels, including SEO, PPC, social media, and email marketing
• Familiarity with digital marketing tools and platforms, such as Google Analytics, AdWords, and Facebook Ads Manager

EXPERIENCE

Not Specified

RESPONSIBILITIES:

• Work with multiple sales teams across the nation to strategize, plan, build, and present customized digital sales opportunities to high-level prospective advertisers with specific goals.
• Help guide operations teams to ensure that sold campaigns are executed and fulfilled with a high level of precision and performance to meet the client’s expectations on costs and KPIs.
• Build and maintain strong relationships with clients, acting as their primary point of contact for all digital marketing needs
• Develop and execute digital marketing strategies that align with client goals and objectives
• Manage the organization, process, and delivery of digital campaigns, ensuring they are executed on time, within budget, and to the highest standard
• Collaborate with internal teams to develop creative strategies and innovative solutions that meet client needs and goals
• Monitor campaign performance and provide regular reports to clients, highlighting successes and areas for improvement
• Analyze and translate campaign performance metrics, providing insights and recommendations for optimization and improvement to meet client goals
• Oversee ongoing internal reporting and account trackers in order to provide ongoing details about account health, project timelines, growth opportunities, monthly billing, etc
• Lead proposal development (including the build-out of media plans and client/industry research), ongoing monthly reporting, and quarterly business reviews
• Identify opportunities for revenue growth, and work with clients to develop new projects and campaign renewals toward a shared revenue goal
• Support strategic agency projects as needed (like onboarding a new platform, researching new products/partners, or setting up new offerings in our planning tools)
• Stay up-to-date with industry trends and best practices, sharing insights and knowledge with clients and internal teams
  Job Requirements:

As a Digital Account Manager, you will be responsible for managing and growing client relationships, ensuring the delivery of high-quality digital campaigns, and driving revenue growth. Additionally, you will also provide ongoing performance-based digital strategy, sales support, campaign management, and assistance in presenting multi-channel, tactical digital solutions that include:

• Performance Digital Marketing
• Audio Streaming
• Podcast Advertising
• Display Advertising
• Programmatic Strategies
• Social Media Marketing
• Online Presence Solutions
• OTT and Video Advertising
• Paid Search Engine Marketing
• Email Marketin