Digital Activation Manager, Belgium and Netherlands

at  Paulig Group

At Paulig, we believe every meal counts. As an international player in the food and beverage industry and as a house of iconic brands, we can make an impact that counts – and careers that matter.
We are now seeking a Digital Activation Manager, Belgium and Netherlands to help us further building the future of food. You will be based in the Netherlands, and report to Head of Regional Marketing Central Europe. You will be part of a great team of people based in our locations across Europe – Sweden, Norway, Denmark, Netherlands, Austria and UK & Ireland.
In this role you will own the planning and execution of the digital calendar and activities on local level. The main target of this role is to create awareness and engagement around Santa Maria with our consumers.

What you will do

• Define the local digital marketing activations as part of the local annual marketing plan and ensure that the digital activations support the local ATL/BTL plan in an effective way
• Ensure that the digital activations support the local customer prioritizations and marketing jobs to be done
• Ensures our digital platforms are up to date with relevant content and be the key owner of digital product assets (texts, images, moving material etc) as well as campaign assets (banners etc)
• Responsible for the always-on content calendar and the influencer cooperations that we have locally
• Responsible for content and editor management for own and customers channels
• Implement global campaigns on our digital platforms
• Manage the quantitative and qualitative analysis of our local digital activities to identify improvements
• Implements and maintains the SEO and SEA in local language

What we expect from you

• Business-manager minded marketing expert with FMCG business background in sales and/or marketing
• At least 3-5 years’ experience in a digital marketing role (digital/social media planning and analytics)
• Up to date technical capabilities on platforms and digital channels
• International mindset, business-minded, inspiring, innovative, analytical and result oriented. Making things happen
• Bachelors in Business Administration or equivalent
• Fluent in Dutch and English. (French and German is seen as an advantage)

At Paulig, we value every person as an individual and a professional and expect the same from you. Like us, you strive for excellence in everything you do. You enjoy working with people with different backgrounds and are relationship oriented. The ability to cooperate and communicate with others is a key for success in this role.

What we offer:

• At Paulig, you will get to work with iconic brands and high-quality products full of flavour.
• Paulig is home to continuous learning opportunities and is a dynamic workplace that has a strong future-oriented focus.
• You will be a part of a passionate, international team working as visionaries of the food industry.

More information and how to apply:
We look forward receiving your applications as soon as possible but latest 18th of September. We do ongoing selection of candidates during the application period and might start interviews before the last application date, so don’t hesitate to submit your application if you’re interested. If you have any questions about the role or the recruitment process, please reach out to Marie-Ange Vaessen, +31 6 319 654 95.
Want to learn more about working for Paulig and what we offer? Read more on
www.pauliggroup.com
Paulig is a family-owned food and beverage company, growing a new, sustainable food culture – one that is good for both people and the planet. Paulig provides all things tasty; coffees and beverages, Tex Mex and spices, snacks and plant-based choices. The company’s brands are Paulig, Santa Maria, Risenta, Poco Loco and Zanuy. Paulig’s sales amounted to EUR 966 million in 2021. The company has over 2300 passionate employees in 13 different countries working around the purpose “For a life full of flavour”

• Define the local digital marketing activations as part of the local annual marketing plan and ensure that the digital activations support the local ATL/BTL plan in an effective way
• Ensure that the digital activations support the local customer prioritizations and marketing jobs to be done
• Ensures our digital platforms are up to date with relevant content and be the key owner of digital product assets (texts, images, moving material etc) as well as campaign assets (banners etc)
• Responsible for the always-on content calendar and the influencer cooperations that we have locally
• Responsible for content and editor management for own and customers channels
• Implement global campaigns on our digital platforms
• Manage the quantitative and qualitative analysis of our local digital activities to identify improvements
• Implements and maintains the SEO and SEA in local languag