Digital Campaigns Manager

at  Alzheimers Research UK

SalaryCirca £45,000 per annum
Contract typePermanent
LocationGreat Abington, Cambridge CB21 6AD (Agile; approximately 2 days a week from our office)
This is a permanent, , full time vacancy.

• Campaign Management: Plan, execute, and analyse in-house digital marketing campaigns across various channels, including paid online advertising, social media marketing, and other relevant digital platforms.
• Campaign Calendar: Own and manage the digital campaigns calendar, ensuring effective coordination and scheduling of all digital marketing activities.
• Cross-Channel Collaboration: Collaborate with the Social Media Manager, Digital Content Manager, and other relevant teams to ensure seamless integration and consistency across all digital channels.
• Briefing and Reporting: Proactively support teams with the briefing, planning, and reporting of agency-led digital marketing campaigns.
• Audience Targeting: Work with the Insight Team to define and segment target audiences, ensuring campaigns are effectively targeted to maximise reach and engagement.
• Creative Development: Collaborate with internal and external creative teams to develop compelling and effective campaign assets.
• Campaign Analysis: Monitor and analyse campaign performance, providing regular reports and insights to inform optimisation and future strategies.