Digital Communications Officer

at  Welsh Assembly Government Communication Centre Home

ID 2150
The Welsh Government operates name-free recruitment. The recruiting panel will not see personal information such as a candidate’s name and address during the sifting process. This policy is in line with our commitment to end bias and promote equality and diversity.

Key tasks

• Support the development of high-quality bilingual content to use across digital channels meeting standards on style, tone of voice and publishing.
• Source appropriate imagery and use photo editing software for digital content.
• Use timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimise.
• Work closely with colleagues to create content that raises awareness and boosts engagement with key WG policy announcements, events and launches.
• Monitor user engagement and trends – gathering analysis and reporting.
• Supporting the storyboarding, shooting, editing and optimising of video content.
• Curate, tag and store content, documenting rights and usage.
• Editing photography and designing written content.
• Stay up to date with new digital technologies and social media best practices

This role offers the chance to:

• Gain hands-on experience in managing and delivering content to a range of different audiences across high-profile digital accounts.
• Collaborate with stakeholders, including policy colleagues, press offices, communications and marketing agencies. Providing an opportunity to develop strong interpersonal skills and build professional networks.
• Proactively make links and work with a wide range of Welsh Government teams external partners including other Governments in the UK