Digital Content Writer

at  COINS

JOB DESCRIPTION

Digital Content Writer Hybrid – 3 Days per week in our Glasgow office We’re looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow. Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what’s important to them. What does Access offer you? We offer a flexible, hybrid working environment where you can balance work and life while maintaining a strong office team-based culture. We deliver on what we say, taking the development of our people seriously. We’ll work with you to progress your success plan and provide opportunities to accelerate your career. On top of a competitive salary, our standard 25 days holiday (which goes up the longer you’re with us), and a matched pension scheme, you’ll also be able to choose from a range of benefits to suit you. We’re an organisation that likes to give back, so you’ll also have one charity day allocated to support a cause that matters to you. Who are ClassForKids? ClassForKids, part of The Access Group, is an award-winning booking and management software for kids’ activity clubs, supporting over 3,000 clubs across the UK and Ireland. Based in Glasgow City Centre, we are a dynamic tech company revolutionising how parents, organisers, and children engage with activities by streamlining schedules, registrations, and payments. With plans for international expansion, we empower clubs to operate more efficiently while fostering a creative, high-energy office environment that promotes personal growth and career development. Our recent acquisition by The Access Group marks an exciting new chapter in our journey of growth. About you: As the Digital Content Writer, you’ll work closely with the marketing team to produce fun, engaging, and on-brand content for the Kid’s Activity industry, improving brand awareness and generating leads. Your role will involve creating a variety of content, including guides, videos, infographics, newsletters, blogs, and social media posts for our website, social media, and email channels. You’ll be key in building our authority with high-quality, research-driven content, collaborating with our team to deliver industry-relevant pieces that embody the ClassForKids brand values while driving organic traffic and leads. Day-to-day, you will: • Collaborate with the Brand & Content Manager to plan and execute content aligned with KPIs. • Work with the wider team to create lead generation content, including guides, infographics, social posts, and blog tutorials. • Partner with the Demand Gen Manager to ensure all content is research-driven, supporting organic traffic and lead generation. • Stay updated on social media trends to create innovative, forward-thinking content and ads. Your skills and experiences might also include: • Experience in digital content creation across Meta, Instagram, LinkedIn, and TikTok, with a focus on short-form video. • Expertise in SEO and search-first copywriting, able to follow briefs and optimise content effectively. • Confident communicator with strong interviewing skills, comfortable on camera for club shoots/events. • Proficient with design tools like Canva and strong analytical/reporting abilities. What are we all about? The Access Group is one of the largest UK-headquartered providers of business management software to small and mid-sized organisations in the UK, Ireland, USA and Asia Pacific. It helps more than 100,000 customers across commercial and non-profit sectors become more productive and efficient. Our products and solutions go beyond providing technology, we connect the right people with the right data, at the right time, through Access Workspace. At Access, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you’re excited about this role, (even if your previous experience doesn’t align perfectly), you might just be the perfect fit for us! We wholeheartedly believe in equality for all and the transformative power of diversity. Why not join our vibrant team where you can love what you do, love how you live, and most importantly, be authentically you? Let’s make a difference together. Love Work. Love Life. Be You

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