Digital Insight Analyst

at  Jet2com and Jet2holidays

WHAT YOU WILL BE DOING…

At Jet2.com and Jet2holidays we’re working together to deliver an amazing journey, literally! We work together to really drive forward a ‘Customer First’ ethos, creating unforgettable package holidays and flights. We couldn’t do it without our wonderful people.
As our new Digital Insight Analyst, you’ll have a major impact on helping us achieve our goal. You’ll deliver data and insights to stakeholders to drive business decisions across both the Jet2.com and Jet2holidays brands. You’ll develop a strong understanding of ‘All things Web’, from the technical elements of tracking site activity to understanding customer behaviour, interpreting the results and communicating the insights.

As our Digital Insight Analyst, you’ll have access to a wide range of benefits including:

• Hybrid working (we’re in the office 2 days per week)
• 26 days holiday (plus Bank Holidays)
• Colleague discounts on Jet2holidays and Jet2.com flights

WHAT YOU’LL BE DOING:

• You’ll engage with stakeholders to understand priorities and support on answering ad-hoc queries.
• You’ll take full ownership of setting up, reporting and evaluation of marketing performance, traffic analysis, conversion analysis, customer behaviour analysis and competitor analysis.
• You’ll be supporting key pro-active initiatives such as forecasting customer demand and intent modelling to name a few.
• You’ll support the wider Marketing team in developing and delivering marketing plans through insights across all digital channels.
• You’ll be working with the relevant teams (CRO and UX amongst others) to improve the customer experience with the intention of improving goal conversion.