Digital Marketing Analysts

at  SundaySky

SundaySky is leading the video revolution. Our platform unleashes the power of video for every organization by making it easier to produce, distribute, and optimize at scale. We live in a digital-first world, where video is the preferred way to consume content. However, organizations fail to leverage video as a strategic communication medium because it’s too costly to create, manage, and scale. Video has historically required specialized skill sets, custom assets, and lots of time and money to produce, and unfortunately, it comes with a short shelf-life.
SundaySky has a unique and exciting opportunity to join as a digital marketing analyst for our Paid Media offering. Our product combines digital technology, advertising, consumer relationship management, and big data for the most recognizable brand names across multiple industries. We are seeking an energetic, self-starter that combines an analytical mind with creative problem-solving skills to use data to drive success.
The ideal candidate approaches analytics as a path to strategic thinking that culminates in actionable insights through intuitive visualizations and tools. You will have the opportunity to make data-driven contributions to client programs, and then run point on reporting and insights. If you’re the kind of person who obsesses over details, thrives in a dynamic, fast-paced collaborative environment, wants an opportunity to make a significant impact and jumps at the opportunity to take on new challenges, SundaySky is the place for you.
Requirements:

The ideal candidate will have the following experience and skills:

• Minimum 1-3 years of hands-on experience in digital communications executing paid media marketing strategies
• Experience and expertise with Tableau development
• Project management skills - including the ability to manage multiple projects in a fast-paced environment, and balance the desire for quantitative rigor with the realities of inconsistent business data
• Experience working across various platforms and applications to build out key reports/dashboards (Tableau, Google Analytics, Excel, etc.)
• Open-source statistical software: R or Python (similar to SAS, SPSS, etc.)
• Database (SQL, MySQL, NoSQL, Splunk, etc.)
• Competency in statistical analysis techniques is a plus (such as time-series data analysis, forecasting segmentation, univariate & multivariate statistical analysis, various metrics and key performance indicators, research & test design, significance testing, hypothesis testing, variance, and growth calculations, return on investment)
• Experience with data visualization and/or an eye for design
• Ability to glean insights from raw data to guide strategic decisions
• Proactive, independent thinker with high energy and positive attitude
• Bachelor’s degree (B.A. or B.Sc.) or equivalent.
• Experience with eCommerce / digital advertising best practices
• Willingness to take coaching for continuous personal development
• Experience working with a distributed team of Sales, Success, Ad Ops, Product, R&D, etc.
• Must be authorized to work in the US

SundaySky is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Different makes us better.
Responsibilities:

In this role, you will:

• Lead advertising reporting and analytics across top enterprise accounts by building consistently accurate and useful reports and dashboards, and conducting ad-hoc analyses where needed
• Use a data-driven approach to assess paid media programs in order to make proactive, strategic recommendations relevant to advertising program objectives
• Collaborate with key, cross-functional internal stakeholders (Sales, Success, Campaign Management, Product, etc.)
• Analyze A/B and multivariable testing with messaging, imagery, and audience groups
• Manage day-to-day communications for advertising analytics needs from client & Account Team

• Lead advertising reporting and analytics across top enterprise accounts by building consistently accurate and useful reports and dashboards, and conducting ad-hoc analyses where needed
• Use a data-driven approach to assess paid media programs in order to make proactive, strategic recommendations relevant to advertising program objectives
• Collaborate with key, cross-functional internal stakeholders (Sales, Success, Campaign Management, Product, etc.)
• Analyze A/B and multivariable testing with messaging, imagery, and audience groups
• Manage day-to-day communications for advertising analytics needs from client & Account Tea