Digital Marketing and Operations Specialist

at  Jo Hair Studio

About us:
At Jo Hair Studio, we specialize in providing premium human hair wigs and toppers for clients looking for high-quality, natural solutions. Our studio is more than just a wig salon—it’s a place where confidence and style come together. Whether you’re exploring wigs for hair loss, fashion, or personal transformation, we’re here to guide you with expertise and care.
Who We’re Looking For:
We’re seeking a proactive and creative individual who’s passionate about digital marketing and loves staying ahead of trends. This role combines light operational support with a strong focus on digital marketing to help us shine online and attract new clients.

Responsibilities:

• Manage and grow our social media platforms (Instagram, Facebook, TikTok, etc.).
• Create and edit engaging video content showcasing our services, products, and team.
• Optimize our website and online store (Shopify) for SEO and user experience.
• Plan and execute digital marketing campaigns to increase client bookings and product sales.
• Monitor and analyze performance metrics to refine marketing strategies.
• Collaborate with the team to create promotional materials and seasonal campaigns.
• Provide light operational support, such as coordinating daily schedules or inventory updates.

What You Bring:

• Experience in social media management, video editing, and content creation.
• Knowledge of Shopify, SEO best practices, and digital advertising (Google Ads, Meta Ads, etc.).
• Creativity and an eye for design to align with our brand’s aesthetic.
• Strong organizational skills to manage multiple projects at once.
• A collaborative attitude and the ability to adapt in a fast-paced environment.
• Basic knowledge of salon operations is a bonus but not required.

Why Join Us?

• Be part of a supportive and creative team.
• Opportunities to experiment and grow your digital marketing skills.
• Flexible schedule and a chance to work in a stylish, welcoming environment.

Job Types: Full-time, Permanent
Pay: $22.00-$23.00 per hour
Expected hours: 40 per week

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

Education:

• Bachelor’s Degree (preferred)

Work Location: In perso

• Manage and grow our social media platforms (Instagram, Facebook, TikTok, etc.).
• Create and edit engaging video content showcasing our services, products, and team.
• Optimize our website and online store (Shopify) for SEO and user experience.
• Plan and execute digital marketing campaigns to increase client bookings and product sales.
• Monitor and analyze performance metrics to refine marketing strategies.
• Collaborate with the team to create promotional materials and seasonal campaigns.
• Provide light operational support, such as coordinating daily schedules or inventory updates